Tomorrow's Technician

JULY 31, 2024

The AAPEX show has become a cornerstone for service professional training over the past decade, and Joe’s Garage stands as the centerpiece, drawing service professionals from across the industry. The training sessions cater to service advisors, shop owners, and technicians, broken into three distinct categories for focused learning.

Service Advisor 130

Service Advisor Media Management 130

Tomorrow's Technician

OCTOBER 12, 2023

Buckley is an ASE Certified Service Advisor, Master Tech, and AMI Master – AMAM & AMEV. The Buckleys are active on social media and participate in many educational discussions about new and upcoming automotive technology. Worth area in Midlothian, TX.

Auto Repair Shop 246

Auto Repair Shop Service Advisor ASE Auto Repair 246

Tomorrow's Technician

AUGUST 16, 2024

The AAPEX show has become a cornerstone for service professional training over the past decade, and Joe’s Garage stands as the centerpiece, drawing service professionals from across the industry. The diversity of training is remarkable.

Service Advisor 130

Service Advisor Media Management 130

Brake & Front End

MAY 13, 2025

In partnership with NAPA, ShopOwner, the Babcox Media brand serving professional independent automotive shop owners, is seeking to recognize and celebrate the vital role of mentorship in the automotive service industry.

Apprenticeship 130

Apprenticeship ASE ASE Certification Automotive 130

Shop Marketing Pros

FEBRUARY 10, 2025

This includes social media posts, CRM texts, and other marketing materials. Make sure it highlights your concierge-level services with professional design and compelling messaging to attract the right clientele. Social media: Dont just post generic car tips. Instead of saying, How can I help you? wed say, I can help you.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Media Mechanic 130

Shop Marketing Pros

MARCH 23, 2025

Your website, Google Business Profile, and the shops social media presence all shape that first impression. Theyll go deeper, checking your social media to see what kind of experience they can expect at your shop. Auto Repair Social Media: Are You Showing Up? Thats exactly what your customers are doing right now.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Media Service Advisor 130

Shop Marketing Pros

JUNE 12, 2024

Learn more about RepairPal at [link] Timestamps [00:00] Introduction and Sponsor Introduction to the episode Mention of RepairPal as the sponsor Overview of the topic: Creating great content for automotive repair shops [02:00] Understanding Your Audience Importance of knowing your audience Focus on the needs and questions of the audience [04:30] Sources (..)

Auto Repair 130

Auto Repair Service Advisor Automotive Repair Media 130

Shop Marketing Pros

SEPTEMBER 18, 2023

Once that happens, marketing has done its job and it’s time for sales and customer service to kick in. Most of our clients have great service advisors who have great phone skills, but we still run into situations where the marketing we’re doing is working but it’s not resulting in enough new work for the shop. He has a point.

Auto Repair Shop 130

Auto Repair Shop Service Advisor Media Auto Repair 130

DRIVE

FEBRUARY 26, 2025

For shop owners looking to improve ARO, consider: Training service advisors to use a needs-based selling approach. Instead, he focused on outside sales, promo materials and social media marketing. It also was important to Eddie to get the word out about ways that MTR stands apart in their services.

Preventative Maintenance 52

Preventative Maintenance Service Advisor Trucking Media 52

DRIVE

DECEMBER 30, 2024

Local media, including KITV and our local newspaper, covered our story, and iHeart Radio DJs have been sharing our struggles with their listeners. John at Starkey’s Auto Repair When I look at the new space, I dont just see a shellI see a thriving shop with 25 lifts, 15 techs, and six service advisors, generating $68 million a year.

Auto Repair 52

Auto Repair Service Advisor Insurance Media 52

AutoSuccess

OCTOBER 3, 2024

Let’s look at the impact service advisors and BDC reps have on your store. By contrast, your service advisors can see 30 or more, and one BDC rep can speak with many more! This makes your service advisors and BDC team the most important customer relations representatives in your dealership.

Service Advisor 52

Service Advisor Management Media Used Cars 52

Tire Review Magazine

SEPTEMBER 5, 2024

NGK , in conjunction with Babcox Media, is presenting a three-day webinar titled “ShopStock.” Whether you’re a shop owner, technician, service advisor, counter pro, educator or student, there’s something for everyone. The goal is to promote learning and sharing within the automotive aftermarket. The sessions begin at 2:00 p.m.

Service Advisor 40

Service Advisor Media Education Automotive 40

Shop Marketing Pros

AUGUST 6, 2024

You need to tell people about what’s happening in your shop and in your lives through social media. Celebrate birthdays, work anniversaries, and important life events on social media. Go look at your service advisors and technicians and truly look at how they’re dressed and groomed. That’s because it works.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Customer Service Service Advisor 130

Shop Marketing Pros

OCTOBER 27, 2023

Do your social media posts show people the heart of your business and team? Are you taking pictures and videos and sharing them on your website and social media? You have more techs, more service advisors, and more bills to pay. There will be potential customers passing through who may need services!

Auto Repair 235

Auto Repair Auto Repair Shop Car Media 235

Shop Marketing Pros

JULY 7, 2023

Start by informing your managers, service advisors, and technicians about the process. Put your process on your website, post it on your social media channels, and include it in all your other auto shop marketing materials, like video podcasts. Ask them to use it as their framework going forward.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Diagnostic Testing Service Advisor 130

Automotive Management Network

DECEMBER 17, 2020

A majority of customer education is the responsibility of the service advisors in your shop. You can help your service advisors do their job, however, by using signage to educate your customers while they are waiting for service. Greater understanding makes it simpler for the customer to approve service work.

Education 52

Education Service Advisor Digital Media Entertainment 52

Autoshop Solutions

JUNE 13, 2024

They recognize and celebrate excellence in websites, videos, mobile, social media, animation, marketing, and podcasts. ASR Automotive Service & Repair is a full-service auto repair shop in Fort Collins, Colorado, operating since 2008. They value honesty and building client relationships.

Check Engine Light 52

Check Engine Light Auto Repair Auto Repair Shop Service Advisor 52

Wrench

SEPTEMBER 4, 2022

Zach is a service advisor for Wrench. Sam is a Service Advisor with Wrench. Fun Fact about Trent: He has a theater degree (which has come in handy when the office needs someone for social media). Alex is a service advisor on the Wrench team. James is an Assistant Service Advisor with Wrench.

Service Advisor 40

Service Advisor Management Customer Service Oil Change 40

Institute for Automotive Business Excellence

JANUARY 26, 2023

Jones cares less about your labor rate and more about how your service advisor greeted her than we want to believe. Have your service advisors received professional training? Customers care about value, not about price. Remember, price is what we pay, value is what we get.

Service Advisor 52

Service Advisor Automotive Repair ASE Auto Repair 52

Virginia Tire & Auto

JULY 13, 2023

Being so professional differentiates us,” she explains, adding that service advisors still wear ties at the front counter. “We People are paying a lot of money for our services. That sense of professionalism and high expectations led Julie to codify a list of values for the team to live by at Virginia Tire & Auto.

Service Advisor 52

Service Advisor ASE Retail Media 52

Driver's Edge

FEBRUARY 23, 2024

Look for certifications from reputable organizations such as the National Institute for Automotive Service Excellence (ASE), and check customer reviews on platforms such as l Google, Yelp, and social media. A shop with experienced, certified mechanics and a strong reputation is more likely to provide reliable service.

Auto Repair 52

Auto Repair Auto Repair Shop Oil Change Tire Rotations 52

Shop Marketing Pros

JUNE 9, 2023

You Hire The Local or Cheapest Option Before becoming Shop Marketing Pros, my agency was a generalist agency, 5 Stones Media. Loretta said: Under utilizing their social media and taking advantage of organic marketing. Wendy learned the value of marketing in her business, especially social media marketing. Yeah, she’s that good!

Auto Repair Shop 130

Auto Repair Shop Auto Repair Management Education 130

AutoSuccess

SEPTEMBER 5, 2024

In addition, dealerships started leveraging social media for customer engagement, recognizing its influence on overall consumer satisfaction. This remains the most important conversation of the service appointment as it dictates everything which will occur, either positive or negative, throughout the entire service and repair process.

Automotive 97

Automotive Customer Service Service Advisor Automotive Services 97

Auto Service World

APRIL 25, 2025

Thats not just good service; thats customer loyalty in the making. AI in training and knowledge retention Training new service advisors or parts counter staff is an ongoing challenge. He has been advising the North American automotive industry for over a decade and is a frequent conference speaker and media commentator.

Retail 245

Retail Troubleshooting Automotive Services Management 245

Shop Marketing Pros

JANUARY 29, 2025

Social Media’s Role in First Impressions (00:10:12) The conversation covers how social media contributes to first impressions and customer perceptions. The Importance of Phone Etiquette (00:15:38) Emphasizes listening to phone calls to ensure service advisors are friendly and professional.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Service Advisor Media 130