Shop Marketing Pros

MARCH 12, 2025

In this episode, theyll share creative campaign ideas, fun social media prompts, and practical ways to highlight your team, engage customers, and boost brand awareness. National Pet Week (00:05:50) Encouragement to engage customers by sharing pet photos on social media.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Education Media 130

Shop Marketing Pros

NOVEMBER 13, 2024

Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year. Winter Car Care Tips (00:06:14) Discussion on educating customers about winter car maintenance and safety. Yodel for Your Neighbors Day (31:24) Encouraging fun and engaging social media content through yodeling challenges.

Auto Repair 130

Auto Repair Check Engine Light Auto Repair Shop Media 130

Tomorrow's Technician

JUNE 4, 2025

Tyler Tichon, Bristol Technical Education Center, Bristol, CT John Stratton, OHM BOCES, New Hartford, NY Charles Webb , OSSE, Washington, DC Cody Warner, Sun Auto Technical Institute, New Berlin, PA Roger Page, Pickaway Ross Career Center, Chillicothe, OH Ed Miraglia, PNW BOCES, Yorktown Hts., Try again today!

Technical 130

Technical Education Media 130

Shop Marketing Pros

JUNE 18, 2025

August Monthly Themes (00:04:40) Covers National Dog Month, Happiness Happens Month, and National Back to School Month as social media topics. National Composites Week (00:09:28) Educational opportunity to discuss vehicle materials, composites, and new trends in automotive manufacturing.

Auto Repair 130

Auto Repair Media Auto Repair Shop Education 130

Automotive Training Centre

MAY 21, 2024

Include details about your education at the Automotive Training Centre, emphasizing the specialized courses and hands-on training you received. Leverage Online Job Portals and Social Media In today’s digital age, online job portals and social media platforms are invaluable tools for job seekers.

Mechanic 290

Mechanic Auto Mechanic Training Education Automotive 290

Shop Marketing Pros

APRIL 24, 2025

Thats why an effective auto repair social media strategy is crucial. ” Pro Tip: When using social media to grow your auto repair business , make sure your photos and captions highlight the cause, not just your shop. Attracts great employees Many people want to work for a business that makes a difference.

Auto Repair 130

Auto Repair Auto Repair Shop Banking Media 130

Tomorrow's Technician

JUNE 13, 2025

In front of thousands of manufacturers, employers, educators and media, the nation’s top technicians will receive the recognition they have earned through their skill, dedication and impact. Winners will be honored on Nov. 5, 2025 during the show. These careers are essential to our economy, but they are too often overlooked.

Education 130

Education Automotive Technical Media 130

Shop Marketing Pros

NOVEMBER 25, 2024

Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Your job is to educate and build trust, and that starts with the basics.

Auto Repair 130

Auto Repair Auto Repair Shop Media Oil Change 130

Tomorrow's Technician

FEBRUARY 18, 2024

“Through lesson plans emphasizing the integration of traditional classroom and lab classes to hands-on participation in motorsports activities, Chapel Hill is an exciting example of how to successfully support education.” Schools are invited to submit videos highlighting their programs.

Technical 290

Technical Media Education Automotive 290

Automotive Training Centre

AUGUST 28, 2024

By establishing a strong online presence and leveraging social media, you can attract a diverse clientele and grow your business over time. Automotive Detailing Trainer or Educator If you are passionate about teaching and mentoring others, consider a career as an automotive detailing trainer or educator.

Vocational School 264

Vocational School Education Automotive Customer Service 264

Automotive Training Centre

DECEMBER 15, 2023

While formal education is not strictly required, attending a vocational school and going through professional auto detailing training provides a solid foundation. Social media and digital marketing significantly attract customers in 2024, so leveraging these platforms can significantly boost your business’s visibility.

Vocational School 260

Vocational School Auto Mechanic Training Education Customer Service 260

Tomorrow's Technician

SEPTEMBER 17, 2024

NGK , in conjunction with Babcox Media, is presenting a three-day webinar titled “ShopStock.” Whether you’re a shop owner, technician, service advisor, counter pro, educator or student, there’s something for everyone. The goal is to promote learning and sharing within the automotive aftermarket. The sessions begin at 2:00 p.m.

Service Advisor 130

Service Advisor Education Media Automotive 130

Tomorrow's Technician

OCTOBER 12, 2023

The Buckleys are active on social media and participate in many educational discussions about new and upcoming automotive technology. Buckley and his wife, Candace, have owned the business for over 40 years. Buckley is an ASE Certified Service Advisor, Master Tech, and AMI Master – AMAM & AMEV.

Auto Repair Shop 246

Auto Repair Shop Service Advisor ASE Auto Repair 246

Brake & Front End

FEBRUARY 20, 2024

TechShop’s Tool Time Podcast Series highlights tool and equipment trends, combined with an educational focus on technology that brings solutions to shop owners and techs as they address the growing complexity of vehicle repair.

Automotive 130

Automotive ASE Education Vehicle Repair 130

Tomorrow's Technician

NOVEMBER 6, 2023

The Instructor of the Year program recognizes the auto instructor who takes an unconventional approach to education, works a little too hard and most importantly, is committed to educating the best future technicians. This isn’t your typical contest because the Instructor of the Year is far from your typical educator.

Education 130

Education Media Automotive 130

Automotive Management Network

DECEMBER 17, 2020

In our last blog we talked about the importance of customer education. A majority of customer education is the responsibility of the service advisors in your shop. You can help your service advisors do their job, however, by using signage to educate your customers while they are waiting for service. What Should Your Signage Do?

Education 52

Education Service Advisor Digital Media Entertainment 52

Tomorrow's Technician

JUNE 25, 2024

Baldwin, associate professor of automotive technology at SUNY Canton, in Canton, New York, says the projects he works on provide a combination of teachable moments, team building and hands-on experimentation, all in the name of education. A lot of it is experimenting on my own stuff, too, knowing electricity and magnetism and just logic.

Education 246

Education Automotive Engineering Automotive Technician 246

Automotive Training Centre

DECEMBER 13, 2023

This strategy is especially effective when tailored to specific customer segments through targeted marketing channels like social media or email campaigns​​. Auto mechanic school emphasizes upselling is about educating others on vehicle care. Another effective strategy is to create packages or bundles of services.

Mechanic 304

Mechanic Oil Change Technical Auto Mechanic Training 304

Tomorrow's Technician

JUNE 18, 2025

Sorry, employees of Babcox Media, Tomorrow’s Technician, sponsors and advertisers are not eligible to enter. They took these clues… and came up with completed puzzles like these: Each puzzle is randomly generated so it’s likely your completed version will be different than anyone else’s. Enter the Guess The Car contest now!

Education 130

Education Technical Media Car 130

Automotive Training Centre

APRIL 10, 2024

Look for employers who encourage and facilitate ongoing education, certifications, and training. Websites like Glassdoor, Indeed, and even social media platforms can provide insights into the experiences of current and former employees. Find an organization that offers opportunities for your auto mechanic career to grow.

Mechanic 298

Mechanic Auto Mechanic Training Auto Repair Shop Auto Repair 298

Brake & Front End

APRIL 24, 2025

Kevin Linger of Babcox Media examines several approaches for having effective discussions about ADAS with the different types of customers that come into the shop. The more shop owners and technicians talk to and educate their customers about the necessity of properly maintaining these safety systems, the better for everyone.

Education 100

Education Media Engineering Vehicle 100

Girls Auto Clinic

JANUARY 6, 2024

There is still so much more to do to educate and empower women and girls through their cars. Let people know about us, share out website or our social media pages! We are so grateful for each and every one of you! There is so much we have learned and accomplished together at Girls Auto Clinic Repair Center.

Education 130

Education Media Car 130

Brake & Front End

MAY 13, 2025

In partnership with NAPA, ShopOwner, the Babcox Media brand serving professional independent automotive shop owners, is seeking to recognize and celebrate the vital role of mentorship in the automotive service industry. I remember thinking, if I ever open my own shop, one of my main focuses will be creating a program that grows technicians.

Apprenticeship 130

Apprenticeship ASE ASE Certification Automotive 130

Automotive Training Centre

SEPTEMBER 22, 2023

Engage in Continuous Education and Training The automotive industry, particularly the hybrid and EV sectors, is in a transformative era characterized by rapid technological evolutions. Join renowned professional organizations, participate in forums, and engage on social media platforms dedicated to hybrid and electric vehicles.

Electric Vehicles 264

Electric Vehicles Mechanic Electricity Vehicle 264

DRIVE

JULY 20, 2023

Event will be held September 14th through the 17th in Las Vegas DRIVE is delighted to announce that Babcox Media has been chosen as the Official Media Sponsor for the upcoming DRIVE EXPO, set to take place from September 14-17 at the beautiful Westgate Hotel & Casino in Las Vegas, Nevada.

Media 52

Media Software Auto Repair Management 52

Brake & Front End

NOVEMBER 21, 2023

The aim of this press conference was to educate the media and service professionals about this persistent concern and provide a platform for them to speak directly with the experts from the manufacturers.” For more information on the campaign, please visit www.updateyourtpmstools.com.

Software 130

Software Manufacturing Education Retail 130

Tomorrow's Technician

MAY 13, 2024

Being an educator is demanding enough, so it makes sense that teachers often prefer to tweak lessons plans only so much year after year. His goal is not only to advance his students’ knowledge every day but also to update automotive education standards in Missouri to keep pace with a fast-moving industry.

Education 130

Education Automotive Vehicle Automotive Technician 130

Shop Marketing Pros

SEPTEMBER 5, 2023

Maybe social media or SEO. Retention marketing does include your more traditional strategies as well such as social media, email marketing, utilizing features within your CRM, and direct mail. Social Media Most of your followers on Facebook and Instagram are family, friends, and customers and your posts should reflect this!

Auto Repair Shop 130

Auto Repair Shop Media Auto Repair Utilities 130

Shop Marketing Pros

OCTOBER 11, 2023

Kim also offers strategies such as hosting car care clinics, creating digital business cards, and engaging with students through social media and events. Teaching College Students Car Care (00:09:12) Discussion on the importance of teaching college students basic car care skills and ways to effectively educate them.

Auto Repair 130

Auto Repair Oil Change Media Automotive 130

Tomorrow's Technician

NOVEMBER 26, 2024

Hutchison High School, Fairbanks, AK • Shelton Schuster, Woodruff Career and Technical Center, Peoria, IL • Ritchie Wimmer, Morro Bay High School, Morro Bay, CA • Kiley Rompre, Bristol Technical Education Center, Bristol, CT Not a winner this time? Here’s the lucky winners for this week. Have a second helping today!

Technical 100

Technical Education Media Car 100

Tomorrow's Technician

JULY 6, 2023

Sorry, employees of Babcox Media, Tomorrow’s Technician, sponsors and advertisers are not eligible to enter. Solutions to the previous week’s puzzle and names of winners will be posted every week. Chances of winning are dependent upon the number of correct entries received.

Technical 130

Technical Education Media Vehicle 130

Shop Marketing Pros

SEPTEMBER 11, 2024

Unexpected Community Recognition (00:26:53) Discussion on receiving unexpected media attention from community service efforts. Publicity from Community Efforts (00:28:12) Sharing experiences of gaining community support and media coverage through charitable actions.

Auto Repair 130

Auto Repair Auto Repair Shop Media Education 130

Tomorrow's Technician

OCTOBER 10, 2023

Sorry, employees of Babcox Media, Tomorrow’s Technician, sponsors and advertisers are not eligible to enter. Not a winner this week? Look for more adventure by playing our challenging Crossword Puzzle. Complete it in one sitting and you’ll be entered into the next Gift Card drawing. Answers are posted weekly.

Technical 100

Technical Education Media Car 100

Brake & Front End

JULY 6, 2023

The Auto Care Association has created a media kit with downloadable and editable graphics. Be an ambassador within your organization. Spread the word about Right to Repair Awareness Month with your supervisor.

Media 130

Media Education Vehicle IT 130

Tomorrow's Technician

JULY 19, 2024

PRI Show Education Program , a comprehensive lineup of seminars that offers attendees opportunities to learn valuable strategies, insights, and solutions on a variety of subjects. Featured Products Showcase , a unique display of the newest and most popular motorsports products.

Education 130

Education Retail Media Engineering 130

Autoflow

MARCH 23, 2025

In my shops, Ive seen firsthand how some technicians struggle to write clear, comprehensive notes that properly inform and educate customers about their vehicles issues. Media Contact: Chan Patel Chan.Patel@Autoflow.com Ph.

Vehicle 52

Vehicle IT Automotive Repair Education 52

Shop Marketing Pros

APRIL 22, 2025

Youre running targeted digital ads A well-placed offer in Google Ads or social media can increase response rates. A strong service advisor will: Educate customers on additional services. Heres when they make sense: Youre a new shop Coupons help you introduce your shop to the community and build awareness.

Auto Repair 130

Auto Repair Auto Repair Shop Service Advisor Oil Change 130