Shop Marketing Pros

APRIL 22, 2025

Just mentioning the word in an auto repair shop owners group is enough to start a heated debate. Why Auto Repair Shops Use Couponsand Where They Go Wrong Coupons can absolutely bring people into your shop. Youre running targeted digital ads A well-placed offer in Google Ads or social media can increase response rates.

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Shop Marketing Pros

FEBRUARY 5, 2025

From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your auto repair shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Dont miss this chance to fill your bays and grow your Shop! Build client loyalty.

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Shop Marketing Pros

NOVEMBER 25, 2024

Why Video Is a Must for Auto Repair Shop Marketing Traditional marketing—flyers, ads, and even social media posts—can only take you so far. That trust is the cornerstone of every successful auto repair shop. More importantly, video lets them see why they should trust you with their vehicle.

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Auto Service World

MARCH 14, 2024

The importance of embracing social media and tips from those who are succeeding The post <span style=color:#ff0000>From the Magazine:</span> Social media and the aftermarket appeared first on Auto Service World.

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Auto Service World

MAY 21, 2024

But the bottom line is to be authentic The post What types of videos should you create for social media? appeared first on Auto Service World. There's a case for and against creating do-it-yourself content in your shop.

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Auto Service World

OCTOBER 10, 2023

Thanks for tuning into the enhanced media segment from the Fall issue of EV World. They touch on “negative hyperbole,” which Carter … The post <span style=color:#ff0000>Enhanced Media:</span> EVs and ‘negative hyperbole,’ EV World, Fall 2023 appeared first on Auto Service World.

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Business Actualization

OCTOBER 3, 2024

In the auto repair world, many shop owners and service advisors make the mistake of passively waiting for customers to walk through the door. By directly engaging with customers, nurturing leads, and actively seeking out new opportunities, auto repair shops can drive long-term growth and steady business, even during slower times.

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Auto Service World

JANUARY 3, 2024

Thanks for tuning in to the Enhanced Media segment for the Winter issue of EV World.

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Auto Service World

NOVEMBER 26, 2024

Simply signing up to a social media platform for your videos isn’t enough. Auto repair and marketing experts observed that the right kind of content needs to be on the right platform. There are two styles to go with: Long-form and short-form videos.

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Auto Service World

DECEMBER 15, 2023

Thanks for checking out the Enhanced Media portion of the CARS December 2023 issue. He chatted … The post <span style=color:#ff0000>Enhanced Media:</span> More insights from the 2023 Shop of the Year appeared first on Auto Service World.

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Auto Service World

NOVEMBER 20, 2023

Here’s more from this year’s Jobber of the Year Winner, Chieftain Auto Parts and its co-owners, the brother and sister team of Trevor Heizne and Jayne Kelly.

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Shop Marketing Pros

MAY 21, 2025

In this episode of the Auto Repair Marketing Podcast, Brian Walker and Caroline Legrand share real strategies to keep your shop top of mind and your bays full during the summer slowdown. RepairPal will introduce your shop to new customers through repairpal.com, the largest site for auto repair.

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Shop Marketing Pros

OCTOBER 27, 2023

We just came through the summer months and most auto repair shops seemed to do pretty well. There are good months in auto repair and bad months. C’mon… everybody knows no one is thinking about auto repair! There are only bad months in auto repair! Does it represent your auto repair shop well?

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RepairPal

APRIL 10, 2024

In our Social Media 101 for Auto Repair Shops: A Comprehensive Guide, we'll explore the fundamentals of social media marketing for repair shops, providing you with tips and strategies to maximize your online presence and grow your repair business.

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Shop Marketing Pros

NOVEMBER 25, 2024

Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. And that’s what makes your content memorable. You just need to be yourself. Repurpose it.

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Shop Marketing Pros

NOVEMBER 13, 2024

Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help auto repair shops plan their marketing month-by-month. Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year. Build client loyalty.

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Shop Marketing Pros

DECEMBER 4, 2024

EPISODE: 129 – Preparing for February’s Marketing Want to make your February marketing a win for your auto repair shop? Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. App Fueled specializes in creating custom apps tailored specifically for professional auto repair businesses.

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Shop Marketing Pros

APRIL 23, 2025

In this episode of the Auto Repair Marketing Podcast, hosts Brian Walker and Caroline Legrand get real about what actually works for shop owners when it comes to June marketing. Closing Remarks and Sponsors (00:12:28) Final thoughts and reminders about the benefits of RepairPal and App Fueled for auto repair shops.

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Auto Service World

AUGUST 17, 2024

In the realm of auto repair shops, having a strong and distinctive brand is crucial for success. This article explores the importance of branding in advertising for auto repair shops and how it can significantly impact attracting and retaining customers.

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Shop Marketing Pros

MARCH 12, 2025

In this episode, theyll share creative campaign ideas, fun social media prompts, and practical ways to highlight your team, engage customers, and boost brand awareness. RepairPal is the key that unlocks more business for your repair shop. Thank you to our friends at RepairPal for providing you this episode.

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Auto Service World

FEBRUARY 6, 2025

He has his own auto repair shop but keeps having technicians reaching out to him asking if hes hiring. Enright is extensively active on social media, posting multiple videos daily. He recommended creating videos that show your uniqueness and put them on social media and your website especially if you have a careers page.

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Shop Marketing Pros

MARCH 23, 2025

Long before they think about booking an appointment, potential customers are already forming opinions about your shop based on what they see online in your auto repair marketing, what they hear over the phone, and notice from the parking lot. Does Your Auto Repair Website Convert Customers? Why should they trust you?

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AutoVitals

NOVEMBER 30, 2023

Social media has become indispensable for many B2C (business-to-consumer) businesses, including auto repair shops. Leveraging social media platforms effectively will help you connect with your customers, boost brand recognition, establish competitive advantage, and drive business growth.

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Auto Profit Masters

JULY 20, 2023

There are several ways that social media marketing can help your auto shop. Establishing a social media profile, like on Facebook or Instagram, allows customers to leave an excellent review, instantly showing potential customers what a significant business you are. Most younger customers use social media daily.

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Solera

AUGUST 19, 2024

The right auto repair shop marketing strategy can elevate your reputation, drive increased financial success, and ultimately lead to higher customer satisfaction. Why is Auto Repair Shop Marketing Important? Effective marketing strategies are the backbone of business growth, including auto repair shops.

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Shop Marketing Pros

FEBRUARY 27, 2024

Canva 101 for Auto Repair Shops Webinar Tuesday | 04/02/24 12:00 PM CST Join our Senior Messaging Strategist, Caroline, for an introduction to using Canva for your auto repair shop! Canva is great to help brand your social media content and ads to help your shop stand out in your community.

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Shop Marketing Pros

OCTOBER 11, 2023

EPISODE: 069 – Marketing Auto Repair to College Students In this episode of the Auto Repair Marketing Podcast, host Kim Walker discusses the topic of attracting college students as customers for automotive repair shops. Thank you to our friends at RepairPal for this episode. Learn more at RepairPal.com/shops.

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Shop Marketing Pros

MAY 14, 2025

In this episode of the Auto Repair Marketing Podcast, Kim Walker is joined by Lisa Coyle of Promotive to break down what it takes to hire in todays world, and spoiler alert: its all about marketing. Its a CRM designed for auto repair shops with tools like segmentation, reminders, and even a call center.

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Shop Marketing Pros

OCTOBER 4, 2024

Social media is one of the most powerful tools for your auto repair shop, but if you’re not taking full advantage of it, you’re missing out. Why Social Media is Non-Negotiable for Your Auto Repair Shop Social media isn’t just a “nice-to-have” anymore; it’s essential.

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Shop Marketing Pros

SEPTEMBER 17, 2024

Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 10/11 & 10/12/2024 Register Now There is no shortage of content to share from an auto repair shop when it comes to helping your customers know you better.

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RepairPal

FEBRUARY 13, 2025

Learn how blogging, videos, and social media can help your auto repair shop attract more customers and build trust with content marketing. The post How Content Marketing Helps Grow Your Auto Repair Shop appeared first on RepairPal Shops Blog: Modern Shop Owner.

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Auto Service World

SEPTEMBER 28, 2024

Photo Source: [link] When you’re considering relocating your auto repair business, developing a thorough moving plan is essential to guarantee a smooth shift. Assess Your Current Situation Before you commence on relocating your auto repair business, it’s crucial to thoroughly assess your current situation.

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Solera

MAY 8, 2023

Our high-powered automotive repair software tools go beyond just simplifying the management of your auto repair shop. Like a Driver Assistant, but for auto repair shops. Deliver fast and accurate vehicle repair estimates Leverage advanced search, data models, and user tools to automate auto repair estimates.

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Shop Marketing Pros

MAY 22, 2024

There are so many choices today when it comes to marketing your auto repair shop. I see shop owners posting questions in various industry Facebook groups like The Auto Repair Marketing Mastermind, and they’re asking about choosing the right marketing partners. That being said, we always figured it out.

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Shop Marketing Pros

MARCH 19, 2025

Thats exactly what Brian and Kim Walker unpack in this conversation with Doug DeLuca, owner of Boca AutoFix, who built a thriving auto repair shop without ever working as a technician before opening his doors. Dougs IT background gave him an edge, helping him master SEO, content marketing, and social media, all while running his shop.

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RepairPal

MARCH 4, 2025

Boost your auto repair business online with these 10 proven strategies, from SEO and social media to customer reviews and email marketing. The post 10 Ways to Grow Your Auto Repair Business Online appeared first on RepairPal Shops Blog: Modern Shop Owner.

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Solera

APRIL 1, 2024

Provide a Digital Experience Maintain a professional website and active social media profiles that provide customer testimonials and shows you are active in your community. Building trust with auto repair shop customers takes time and consistent effort. Keep Your Data Safe Protect your customer’s data and privacy.

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