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NAPA Recognizes April Mentorship Award Candidates

Brake & Front End

In partnership with NAPA, ShopOwner, the Babcox Media brand serving professional independent automotive shop owners, is seeking to recognize and celebrate the vital role of mentorship in the automotive service industry. Jake is the 2019 NAPA ASE Technician of the Year and 2019 Ratchet + Wrench All Star Technician of the year.

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My Father’s Shop To Award Tools To Schools

Tomorrow's Technician

Buckley is an ASE Certified Service Advisor, Master Tech, and AMI Master – AMAM & AMEV. The Buckleys are active on social media and participate in many educational discussions about new and upcoming automotive technology. Worth area in Midlothian, TX.

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ShopStock Starts Today!

Tomorrow's Technician

NGK , in conjunction with Babcox Media, is presenting a three-day webinar titled “ShopStock.” Whether you’re a shop owner, technician, service advisor, counter pro, educator or student, there’s something for everyone. The goal is to promote learning and sharing within the automotive aftermarket. The sessions begin at 2:00 p.m.

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Making Great First Impressions With Your Auto Repair Shop

Shop Marketing Pros

Your website, Google Business Profile, and the shops social media presence all shape that first impression. Auto repair, European specialists, fleet services, etc.) Years in business, ASE-certified techs, customer testimonials) Whats the next step? Auto Repair Social Media: Are You Showing Up? Why should they trust you?

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What Auto Shop Owners Should Expect in 2023

Institute for Automotive Business Excellence

Jones cares less about your labor rate and more about how your service advisor greeted her than we want to believe. Have your service advisors received professional training? Customers care about value, not about price. Remember, price is what we pay, value is what we get.

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Virginia Tire & Auto’s Julie Holmes Creates Opportunities for Upskilling Workforce

Virginia Tire & Auto

Being so professional differentiates us,” she explains, adding that service advisors still wear ties at the front counter. “We People are paying a lot of money for our services. That sense of professionalism and high expectations led Julie to codify a list of values for the team to live by at Virginia Tire & Auto.

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Guide to Year-Round Dallas Auto Repair

Driver's Edge

From expertise and customer service to pricing and convenience, finding the ideal auto repair shop can save you time, money, and stress: Assessing Expertise and Reputation Before entrusting your vehicle to a repair shop, it's crucial to assess the expertise and reputation of the mechanics and the establishment. Dallas and Ft.