AutoSuccess

MARCH 4, 2024

“Lauren is one of the most talented people in the automotive business and PureCars has benefitted from her rise to the top of the digital advertising world,” said Aaron Sheeks, CEO at PureCars. PureCars announced in a press release that Lauren Donalson has been promoted to president. Visit www.purecars.com to learn more.

Automotive 52

Automotive Automotive Marketing Management Media 52

Tire Review Magazine

OCTOBER 9, 2023

Products with the Minimum Advertised Pricing program will be updated to reflect changes. Products with the Minimum Advertised Pricing program will be updated to reflect changes. The post Falken Announces Price Increase on PLT Tires appeared first on Tire Review Magazine. The price change will be effective Nov.

Trucking 52

Trucking 52

Automotive Training Centre

JANUARY 17, 2024

Also, consider advertising in local newspapers and automotive magazines or sponsoring local community events. Carving your niche as an auto body estimator in the competitive collision industry can be challenging. Landing clients as an independent auto body estimator can be challenging, yet it’s not impossible.

Auto Body Shop 234

Auto Body Shop Insurance Auto Mechanic Training Collision Repair 234

Tire Review Magazine

MARCH 28, 2024

At the other end of the spectrum, advertising budget, a manufacturer’s global market share and OE relationships were seen to have little to no influence on their perception of a tire manufacturer’s quality tier. Let’s talk about different attributes that tire dealers consider when ranking tire tiers.

Manufacturing 52

Manufacturing IT 52

Tire Review Magazine

MARCH 28, 2024

At the other end of the spectrum, advertising budget, a manufacturer’s global market share and OE relationships were seen to have little to no influence on their perception of a tire manufacturer’s quality tier. Let’s talk about different attributes that tire dealers consider when ranking tire tiers.

Manufacturing 52

Manufacturing IT 52

Tire Review Magazine

APRIL 17, 2024

This will include advertising on the court, a giveaway of Kenda rally towels, and advertising during local pre-game programming. and Ahmaad Crump, in-arena host for the Cleveland Cavaliers and “the Voice of the Cavs” during NBA games. That’s why this partnership is a match made in heaven.” Rocco P. .”

Technical 52

Technical Automotive Education Engineering 52

Tire Review Magazine

APRIL 17, 2024

This will include advertising on the court, a giveaway of Kenda rally towels, and advertising during local pre-game programming. and Ahmaad Crump, in-arena host for the Cleveland Cavaliers and “the Voice of the Cavs” during NBA games. That’s why this partnership is a match made in heaven.” Rocco P. .”

Technical 52

Technical Automotive Education Engineering 52

Tire Review Magazine

FEBRUARY 27, 2024

During her career, she has held brand, marketing and advertising positions with a variety of companies, including Delta Faucet, Whirlpool Corp. The post Kumho Tire USA names new VP of marketing appeared first on Tire Review Magazine. Kumho Tire U.S.A. has named Jessica Egerton as vice president of marketing.

Retail 52

Retail Manufacturing Automotive IT 52

Tire Review Magazine

FEBRUARY 27, 2024

During her career, she has held brand, marketing and advertising positions with a variety of companies, including Delta Faucet, Whirlpool Corp. The post Kumho Tire USA names new VP of marketing appeared first on Tire Review Magazine. Kumho Tire U.S.A. has named Jessica Egerton as vice president of marketing.

Retail 52

Retail Manufacturing Automotive IT 52

Tire Review Magazine

MAY 20, 2024

Perhaps they were drawn in by advertising, your reputation, or a positive referral. The post Understanding the different types of tire customers appeared first on Tire Review Magazine. Customers are the lifeblood of any business, and communicating effectively with them is essential for success in the tire industry.

Consulting 52

Consulting Customer Service IT 52

Tire Review Magazine

NOVEMBER 27, 2023

Other shady practices like bait-and-switch coupons, false advertising of discounted prices you won’t honor, or hiding inferior work are equally damaging. The post Honesty is the Best Policy for Shop Growth appeared first on Tire Review Magazine. Those are a complete betrayal of trust.

Auto Repair Shop 52

Auto Repair Shop Auto Repair Mechanic IT 52

Tire Review Magazine

JULY 5, 2023

These dealers, often technicians themselves or second-generation owners, tend to prioritize technical aspects over advertising. Dave said he aims to help increase foot traffic by promoting exclusive rebates and incentives, encouraging independent dealers to appreciate advertising’s worth and explore tailored campaigns.

Technical 52

Technical Utilities Vehicle IT 52

Tire Review Magazine

FEBRUARY 28, 2024

This suggests there’s room to capture more of a share of the EV market by advertising their EV service capabilities if they offer it. But there may be one thing many shops aren’t doing that could hurt them in the long run. This could be the reason that so many of our dealers don’t have a plan for EV service training. And why wouldn’t they?

Vehicle 97

Vehicle Manufacturing Electric Vehicles IT 97

Tire Review Magazine

JANUARY 2, 2024

Washbish joined the Alliance in 2016 as sales, marketing and brand manager, with initial responsibilities that included advertising, promotions and sales activity support. “We The Aftermarket Auto Parts Alliance, Inc. ’s s board of directors has named JC Washbish as president, effective Jan. The future is bright for the Alliance.”

Finance 52

Finance Management Retail Automotive 52

Auto Profit Masters

JULY 28, 2023

It may even be a good indication of how you need to adjust your advertising budget to avoid an approaching slowdown. Trying to hit a KPI without proper education and mentorship can be dangerous to the health of the business. By David Rogers The three most misunderstood letters in shop management today are K, P, and I. Why is that important?

Education 100

Education Management Car IT 100

DRIVE

JUNE 5, 2023

” J & A Transmission team One way they continue to find new customers is through their radio advertising. ” J & A Transmission team One way they continue to find new customers is through their radio advertising. This family-owned shop is known for caring about their customers and the quality of work they produce.

Finance 52

Finance Customer Service Automotive Auto Repair 52

Eastwood

MARCH 4, 2024

Recently one of my Facebook groups was up in arms over a major announcement from Car and Driver magazine. Car Craft was euthanized unceremoniously and Automobile magazine folded years ago, many of its staff ending up running Hagerty’s in-house magazine. So 6 = 12 in the new math, somehow. And money. A lot of money.

Car 52

Car Media Entertainment Automotive 52

Shop Marketing Pros

NOVEMBER 13, 2023

We had ads in a few different magazines. We advertised on the back of the Kroger receipts, usually had a flier in the tube mailer, and we had some items in the local “Welcome Home Basket”. There was a company called “CustomerLink” that did our direct mail. I’ve probably left out a few things, but we were marketing all over the place.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Media Management 130

Tire Review Magazine

OCTOBER 4, 2023

There are a million ways to say it: “Pay it forward,” or “One good thing leads to another.” For Black’s Tire & Auto Service and BTS Tire & Wheel Distributors, based in the Carolinas and Southern Virginia, the best way to put it is: “Black’s Has Your Back.” Our business and our teammates and our customers are all No.

Apprenticeship 116

Apprenticeship Trucking Automotive Technician Automotive 116

Lyons Garages

AUGUST 15, 2021

It’s a place to show off some nice cars, park some projects mid-resto, and a place to read a car magazine or two while having a coffee with a pal. I joke I joke, but do get in touch, we’ll handle all the negotiations, viewings, preparation, photography, and advertising, and it will be displayed at the home of classic sports cars in Ireland!

Car 52

Car IT 52

Tire Review Magazine

NOVEMBER 29, 2023

VIP has been adding stores steadily over the past several years, thanks in large part to earning a loyal customer base that acts as a pillar of the business’s marketing strategy via word-of-mouth advertising. In many industries, expansion tends to equal success in the eyes of the public. “The real estate’s the easy part.

ASE 105

ASE Education Oil Change Management 105

Tire Review Magazine

NOVEMBER 29, 2023

VIP has been adding stores steadily over the past several years, thanks in large part to earning a loyal customer base that acts as a pillar of the business’s marketing strategy via word-of-mouth advertising. In many industries, expansion tends to equal success in the eyes of the public. “The real estate’s the easy part.

ASE 97

ASE Education Oil Change Management 97

Brake & Front End

FEBRUARY 8, 2024

Ever since the first issue of Brake & Front End came off the presses, the magazine has warned of the costs of using inferior friction materials with brake pads. In the 1930s, the magazine fought the fight against cheap brake pads coming from “mail-order houses.” Are you sure that little old lady does not drive with two feet?

Manufacturing 130

Manufacturing Brake Repair Vehicle Customer Service 130

Tire Review Magazine

MARCH 13, 2024

In fact, he had no plans to nominate his business, Totten Tire Center in Birch Run, Mich., for the K&M Tire Top Shop Award program — until a customer heard about the contest and made the nomination. For these reasons and many others, Totten Tire Center was named a Finalist in the 2024 K&M Top Shop Awards.

Oil Change 105

Oil Change Mechanic Transportation Media 105

Tomorrow's Technician

NOVEMBER 13, 2023

Fuel injection is as old as the internal combustion engine itself. However, many of the early systems proved to be somewhat troublesome and quirky. The carburetor, by comparison, was simple and dependable, and therefore the fuel system of choice for the majority of mass-produced vehicles through most of the 20th century.

Engineering 130

Engineering Utilities Electronics Manufacturing 130

Tire Review Magazine

MARCH 8, 2024

While these things may sound like characteristics of a “normal” tire shop or dealership, Roger’s Tire Service, does things a bit differently. That all starts with the owner, Roger Pitchford. Your first hint could be the fact that Roger, a tire industry veteran with over 35 years of experience, opened a shop in under three weeks in 2021.

Customer Service 105

Customer Service Trucking Vehicle IT 105