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A recent survey by GoDaddy found that more than one in 5 of the 1,500 consumers recently surveyed make purchases on social media platforms at least weekly. Impulsive shopping habits Younger consumers, particularly Gen Z and Millennials, tend to shop impulsively on social media.
This Enhanced Media segment features more from Tony Kuczynski, whose new role is featured in the upcoming March 2025 issue of Jobber News. The post Enhanced Media: Tony Kuczynski, AIA Canada chair appeared first on Auto Service World. Hear more from this year’s chair for AIA Canada.
The importance of embracing social media and tips from those who are succeeding The post <span style=color:#ff0000>From the Magazine:</span> Social media and the aftermarket appeared first on Auto Service World.
Tune into the Enhanced Media portion of the November issue of Jobber News to hear more from Shannon Black, manager of Motorcade’s St. Choose your preferred platform: Spotify Apple Podcasts Amazon Music Google Podcasts iHeartRadio Buzzsprout Deezer The post Enhanced Media: 2024 Jobber of the Year winner, Motorcade St. Catharines, Ont.,
But the bottom line is to be authentic The post What types of videos should you create for social media? There's a case for and against creating do-it-yourself content in your shop. appeared first on Auto Service World.
Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 05/16 & 05/17/2025 Register Now There is no shortage of content to share from an auto repair shop when it comes to helping your customers know you better.
Thanks for tuning into the enhanced media segment from the Fall issue of EV World. They touch on “negative hyperbole,” which Carter … The post <span style=color:#ff0000>Enhanced Media:</span> EVs and ‘negative hyperbole,’ EV World, Fall 2023 appeared first on Auto Service World.
Thanks for checking out the Enhanced Media portion of the CARS December 2023 issue. He chatted … The post <span style=color:#ff0000>Enhanced Media:</span> More insights from the 2023 Shop of the Year appeared first on Auto Service World.
Welcome to another Enhanced Media segment. Choose your preferred platform: Spotify Apple Podcasts Amazon Music Google Podcasts iHeartRadio Buzzsprout Deezer The post Enhanced Media: CARS Shop of the Year 2024, Maidens Family Auto Care appeared first on Auto Service World.
They discuss the importance of inventory, having good relationships with suppliers and future … The post <span style=color:#ff0000>Enhanced Media:</span> More from the 2023 Jobber of the Year Winner appeared first on Auto Service World.
You can read the interview in the March … The post <span style=color:#ff0000>Enhanced Media:</span> AIA Canada Incoming Chair, Ryan Bruno, Jobber News, March 2024 appeared first on Auto Service World. His one-year term will officially begin in April following the association’s AGM.
These younger consumers take extra steps to verify a business’s credibility by checking reviews, websites and social media accounts. For three out of four (74 per cent), a lack of recent updates (within the last 30 days) on a business’s social media or blog impacts their perception of the business’ integrity.
Babcox Media announces the promotion of Mike Maleski and Brandi Gangel to co-presidents, as well as the addition of Sam Littman as director of finance & operations. Maleski joined Babcox Media in 2016 after a successful career in media and sports, including leadership roles at The Cleveland Plain Dealer and the Cleveland Cavaliers.
At the upcoming Auto Intel Summit in April, Cherokee Media Group is launching the Automotive Intelligence Awards , which expands the program previously known as the Emerging 8. For the seventh year, Cherokee Media Group will honor companies that improve a specific aspect of the automotive industry through technology.
In todays fast-paced digital world, marketing and social media are constantly evolving, making it essential for your dealership to get ahead of the latest trends and strategies to stay competitive. Social media is always shifting, and whats trending one week may quickly fade the next.
This episode dives into turning quirky national days like National 4×4 Day into engaging social media content and using VEDA (Video Every Day in April) to showcase your shops personality and expertise on camera. International Pillow Fight Day (April 5) (00:16:27) Humorous suggestions for a pillow fight as social media content.
Engaging with the Community (00:01:10) Emphasis on keeping customers engaged during a slow month and using social media effectively. International Chicken Wing Day (00:13:29) Ideas for celebrating International Chicken Wing Day with team cookouts and social media engagement.
Social media is one of the most powerful tools for your auto repair shop, but if you’re not taking full advantage of it, you’re missing out. Why Social Media is Non-Negotiable for Your Auto Repair Shop Social media isn’t just a “nice-to-have” anymore; it’s essential. The shop isn’t clean enough.
Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 10/11 & 10/12/2024 Register Now There is no shortage of content to share from an auto repair shop when it comes to helping your customers know you better.
There is growing pressure on smaller service shops to adapt and invest in their workforce or face the risk of being acquired by larger players in the industry, he said at last year’s Worldpac Supplier and Training Expo in Nashville during a meeting with media members. Consolidation cant be avoided theres going to be more, Cushing said.
Simply signing up to a social media platform for your videos isn’t enough. Auto repair and marketing experts observed that the right kind of content needs to be on the right platform. There are two styles to go with: Long-form and short-form videos.
Enright is extensively active on social media, posting multiple videos daily. He recommended creating videos that show your uniqueness and put them on social media and your website especially if you have a careers page. Chris Enright is a one-man operation. People see all corners of his shop, his tools and his business philosophy.
Discover how to simplify your social media strategy with tools like Meta Business Suite and Canva, optimize your website performance with SEMrush and Google Analytics, and create better customer engagement with NFC tap technology and HiHello digital business cards.
WIX Filters and OReilly Auto Parts are sponsors of the national award in conjunction with Tomorrows Technician, a Babcox Media property dedicated to automotive students. Tomorrows Technician, a Babcox Media brand, is the only national media outlet dedicated to supporting educators and students in transportation-related schools.
Stay responsive to customer needs: Leverage insights from surveys, reviews, and social media to identify shifting expectations and adapt swiftly. Keep your promises: Fulfill commitments like delivery timelines or advertised guarantees to avoid damaging customer confidence.
World Juggling Day (00:19:32) Fun idea of technicians juggling car parts for social media engagement. Social Media Day (00:23:12) Encouraging proactive social media marketing strategies. Army’s Birthday (00:19:02) Honoring veterans and military personnel in the community.
Kevin Linger of Babcox Media examines several approaches for having effective discussions about ADAS with the different types of customers that come into the shop. Its sometimes easy to overlook that ADAS was created for the benefit of real-life vehicle owners.
Whether its managing your social media , optimizing your website , or running Google Ads for auto repair shops, using the right technology can save you time, improve results, and elevate your shops reputation. Thats where marketing tools come inthey simplify tasks like social media posting, SEO for auto repair shops, and even email campaigns.
Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Whether it’s a blog, video, or social media post, your voice is what makes the difference.
But the problem is infrastructure, he noted during a meeting with media members at the event. “Your energy efficiency is there and you’re no longer restricted by just the battery range. You can refuel the vehicle [and] continue on your trip without having to wait for long charge times.”
With an emphasis on advanced engineering, R&D and innovation, MANN+HUMMEL invests heavily in the development of filtration media. Through its global production facilities, MANN+HUMMEL produces 32 filters every second (24 hours a day, 7 days a week) and has 250 global patents alone in media, explained Faulenbach.
Thats why an effective auto repair social media strategy is crucial. ” Pro Tip: When using social media to grow your auto repair business , make sure your photos and captions highlight the cause, not just your shop. Attracts great employees Many people want to work for a business that makes a difference.
A panel discussion explored ways that tasks like responding to customer reviews, sending out surveys and posting on social media can all … The post How AI can help with those mundane tasks appeared first on Auto Service World.
Partner of the Year Commercial Truck, Bus and Radial Tires: Bridgestone Partner of the Year Agricultural and Off-The-Road: BKT Tires Partner of the Year Passenger Light Truck: Toyo Tires Partner of the Year Mechanical Vendor: Shell NEW Service Partner Award of the Year: VMC Media NEW Community Grassroots Partner of the Year: Blackhawk Tires The (..)
Of course, it helps that the good folks behind the company are social media professionals – every cool whip they finish gets a quic. continue reading. )
The report also highlights the influence of parents, schools and media on Gen Z’s career choices. Media portrayals also play a role in shaping perceptions, with 35 per cent of respondents saying television shows and movies influence their career interests.
Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year. 55 Mile Per Hour Speed Limit Day (00:19:58) Suggests creative social media engagement ideas around the 55 mph speed limit day.
Joe Keene, automotive content video producer at Babcox Media, discusses the procedure for calibrating the front radar of a 2022 Genesis G70 that had its front bumper removed and replaced. This video is sponsored by Hunter Engineering Co. The post Genesis/Hyundai/KIA Front Radar Calibration appeared first on Tomorrows Technician.
Kevin Linger of Babcox Media discusses how ADAS calibrations are becoming less of a choice and more of a necessity in the collision repair industry. Step one is gathering accurate information and avoiding misconceptions.
Utilize social media, search engine optimization, and targeted advertising to reach your audience. Highlight your industry expertise and offer detailed product descriptions to build trust with potential buyers. Develop a Marketing Strategy Effective marketing will drive traffic to your store.
With an emphasis on advanced engineering, R&D and innovation, MANN+HUMMEL invests heavily in the development of filtration media. Through its global production facilities, MANN+HUMMEL produces 32 filters every second (24 hours a day, 7 days a week) and has 250 global patents alone in media, explained Faulenbach.
In this course, youll learn: The top KPIs for digital ads, social media, and SEO What your metrics should look like What to do if your metrics are not where they should be Plus, how to talk to your marketing team about improving your results Set your shop up for success and leave with tactical steps to see the difference your marketing can make.
To celebrate the 25th anniversary of Used Car Week, Cherokee Media Group has launched the UCW Hall of Fame to recognize executives who have played an important role in the development, growth and success of Used Car Week over time. Cherokee Media Group recorded separate episodes of the Auto Remarketing Podcast with each honoree.
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