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Dealers finding positive impact from digital retailing tools, study shows

Auto Remarketing

An overwhelming percentage of car dealers who use digital retailing tools are reporting encouraging results, according to the latest research by Cox Automotive. The top benefit of digital retailing, according to both dealers and customers, is the time saved, cited by 60% of dealers and 93% of shoppers.

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Bridgestone Retail Operations donates 54,000 trees

Tire Review Magazine

Bridgestone Retail Operations (BSRO), a subsidiary of Bridgestone Americas , will plant more than 54,000 trees across the country as a result of the company’s second annual “Download the App, Plant a Tree” campaign. The post Bridgestone Retail Operations donates 54,000 trees appeared first on Tire Review Magazine.

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Download Dealertrack’s 2024 Compliance Guide

AutoSuccess

Complementary to our solutions that modernize the retail process, the Dealertrack 2024 Compliance Guide helps minimize complexity and provides important considerations for dealers to establish their own compliance action plan that will help them stay competitive and ultimately help their bottom line.”

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KYB Launches New Digital Catalog App

Brake & Front End

The app can even recommend the closest retailer or wholesaler from which to order your part, KYB said. New users can download the KYB Parts Catalog on The App Store and Google Play. The user also will receive recommended part numbers for performance upgrade shocks and struts, strut mounts, boots and bumpers, if available.

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The growing importance of loyalty programs

Auto Service World

49 per cent of consumers noted they’d be willing to download a brand’s app just to receive loyalty promotions or exclusive deals, and 70 per cent would join a company’s loyalty program for free shipping perks. For the past few years, consumers have been balancing a tightrope between brand loyalty and savings. In the U.S.,

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Dealers Report Digital Retailing Tools Positively Impact Business

AutoSuccess

Nearly all car dealers currently using digital retailing tools claim it has positively impacted their business, especially in customer experience and satisfaction, according to Cox Automotive’s 2023 Digitization of Car Buying Study. – Shoppers are willing to provide access to information that enables an ideal buying experience.

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Registration Opens for 2024 PRI Show

Tomorrow's Technician

PRI Business and Individual members can download the 2024 State of the Racing Market Report by using their individual/personal login to access their member portal at PerformanceRacing.com. The study found that the racing industry is an integral part of the specialty-equipment market and the overall U.S.

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