Auto Service World
APRIL 19, 2025
These range from initial online searches and social media ads to virtual test drives and online reviews. When it comes to big-ticket auto salessuch as luxury vehicles or premium electric carsthese digital touchpoints play a critical role in shaping buyer behavior, influencing decisions long before a customer sets foot in a showroom.
Solera
OCTOBER 15, 2024
The currency of loyalty is an invaluable asset, driving sustained growth and positive word-of-mouth marketing. Online Presence and Digital Marketing In the digital age, your online presence is a game-changer. Optimize your website, use social media strategically, and invest in online advertising to reach a broader audience.
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AutoSuccess
SEPTEMBER 30, 2024
As dealers bid farewell to the seller’s market after four years of anything but normal, balance is expected to return to the U.S. auto market 1. 1 Given this shift and the variables that exist in today’s retail automotive market, one truth remains: a dealer’s bottom line.
Auto Remarketing
FEBRUARY 16, 2024
Data analysts from the company develop the report, which delves into a range of macro and micro auto market trends through analysis of supply, demand, pricing and consumer behavior across the various Cars Commerce platforms. Despite the fact that the average car list price decreased by 10.5%
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