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ASE Announces 2024 Award Winners

AutoSuccess

The National Institute for Automotive Service Excellence (ASE) has announced its award winners for 2024. These awards represent outstanding achievement in many areas of ASE Certification, said Dave Johnson, ASE president and CEO. Together with our industry partners and award sponsors, we salute the best of the best.

ASE
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Saeli: Train to Attract: Why Your Shop’s Training Program is Your Secret Recruiting Weapon

Ratchet + Wrench

” “Will this shop help me stay current with changing car tech?” So, if you already offer ASE reimbursement, access to webinars, in-house coaching, or mentorship, say so. We provide in-house and paid external training, ASE support, and a mentorship track for ambitious techs.” Put it on your website.

ASE
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Top Shop Best-One of Indy drives excellence through its people-first approach

Tire Review Magazine

Our customers] time is valuable and no one wants to wait whether you’re waiting 30 minutes for an oil change or two hours for a repair, he says. If a customer comes in for an oil change, and we do exactly what we said we would, what drives a customer to come back?

IT
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VIP Tires Donates $3K to Lowell Public Schools

Tire Review Magazine

VIP Tires & Service announced a $3,030 donation to Lowell Public Schools in Massachusetts, after an “Oil Changes for Education” initiative. The “Oil Changes for Education” program offered $10 oil changes, with 100% of the proceeds going to the local school community.

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VIP Tires & Service Executive Chairman’s Five Steps to Keeping Customers for Life

Tire Review Magazine

Don’t get comfortable behind the counter John Quirk : We don’t look at ourselves as being in the selling business, we look at ourselves as being in the education business. If you’re here for an oil change, we aren’t just going to do your oil change. What’s in it for him?

ASE
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VIP Tires & Service Executive Chairman’s Five Steps to Keeping Customers for Life

Tire Review Magazine

Don’t get comfortable behind the counter John Quirk : We don’t look at ourselves as being in the selling business, we look at ourselves as being in the education business. If you’re here for an oil change, we aren’t just going to do your oil change. What’s in it for him?

ASE
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Auto Repair Industry Podcast List

Shop Marketing Pros

Podcast Description: Entertaining, empowering and educational automotive news and car culture, featuring guest interviews from all over the world, with host Frank Leutz, shop owner and ASE Certified technician. Are you tired of trying to attract new clients by offering cheap oil changes only to never see them again?