Events Media Service Advisor 
Brake & Front End
MARCH 11, 2025
In partnership with NAPA, ShopOwner, the Babcox Media brand serving professional independent automotive shop owners, is seeking to recognize and celebrate the vital role of mentorship in the automotive service industry. Two nominees will be recognized each month in print, digital and video formats.
Tomorrow's Technician
MARCH 11, 2025
In partnership with NAPA, ShopOwner, the Babcox Media brand serving professional independent automotive shop owners, is seeking to recognize and celebrate the vital role of mentorship in the automotive service industry. Final Prizes: Winner: Carlyle Tools Gift Pack (Carlyle 4-Drawer Service Cart, Swag Pack, etc.)
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Shop Marketing Pros
JUNE 12, 2024
Learn more about RepairPal at [link] Timestamps [00:00] Introduction and Sponsor Introduction to the episode Mention of RepairPal as the sponsor Overview of the topic: Creating great content for automotive repair shops [02:00] Understanding Your Audience Importance of knowing your audience Focus on the needs and questions of the audience [04:30] Sources (..)
Tire Review Magazine
SEPTEMBER 5, 2024
NGK , in conjunction with Babcox Media, is presenting a three-day webinar titled “ShopStock.” Whether you’re a shop owner, technician, service advisor, counter pro, educator or student, there’s something for everyone. The goal is to promote learning and sharing within the automotive aftermarket. The sessions begin at 2:00 p.m.
DRIVE
DECEMBER 30, 2024
Local media, including KITV and our local newspaper, covered our story, and iHeart Radio DJs have been sharing our struggles with their listeners. What has surprised you most about the aftermath of this event? Although its not a perfect fit, its an opportunity to rebuild bigger and better. What inspires you to push forward and rebuild?
Shop Marketing Pros
SEPTEMBER 18, 2023
Once that happens, marketing has done its job and it’s time for sales and customer service to kick in. Most of our clients have great service advisors who have great phone skills, but we still run into situations where the marketing we’re doing is working but it’s not resulting in enough new work for the shop. He has a point.
AutoSuccess
OCTOBER 3, 2024
Let’s look at the impact service advisors and BDC reps have on your store. By contrast, your service advisors can see 30 or more, and one BDC rep can speak with many more! This makes your service advisors and BDC team the most important customer relations representatives in your dealership.
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