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EPISODE: 131 Branding Your Shop As A Concierge AutoRepair Shop Standing out in the autorepair industry takes more than just great serviceits about creating an experience that keeps clients coming back. Lets rethink the way autorepair is done and discover how to make every client interaction extraordinary.
When it comes to marketing your autorepair shop, having the right tools can make all the difference. Whether its managing your social media , optimizing your website , or running Google Ads for autorepair shops, using the right technology can save you time, improve results, and elevate your shops reputation.
EPISODE: 139 Marketing Tools and Tech Ideas for AutoRepair Shops Marketing your autorepair shop can be overwhelming, but with the right tools, it doesnt have to be. App Fueled specializes in creating custom apps tailored specifically for professional autorepair businesses.
Whether its sponsoring a local sports team, supporting a food bank, or funding a scholarship, community involvement for autorepair shops is a powerful way to make an impact and build relationships. But heres the challenge: How do you promote your autorepair shops community engagement without coming off as self-serving?
Todays vehicle owners are navigating a winding, multi-stop route before they choose a new autorepair shop. The days of a simple, straight-line path to purchase are over.
What Does Concierge AutoRepair Mean? At its heart, concierge autorepair is about making your clients feel taken care of at every step. What Does Concierge AutoRepair Mean? Your website is a key part of your autorepair shop marketing strategy. Seeing their reaction?
Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 05/16 & 05/17/2025 Register Now There is no shortage of content to share from an autorepair shop when it comes to helping your customers know you better. Sponsored By: Register Now
Just mentioning the word in an autorepair shop owners group is enough to start a heated debate. Why AutoRepair Shops Use Couponsand Where They Go Wrong Coupons can absolutely bring people into your shop. Youre running targeted digital ads A well-placed offer in Google Ads or social media can increase response rates.
Why Video Is a Must for AutoRepair Shop Marketing Traditional marketing—flyers, ads, and even social media posts—can only take you so far. That trust is the cornerstone of every successful autorepair shop. I’ve been talking about marketing for years, but even for me, video didn’t come naturally at first.
From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your autorepair shop. Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast. Dont miss this chance to fill your bays and grow your Shop! Build client loyalty.
Simply signing up to a social media platform for your videos isn’t enough. Autorepair and marketing experts observed that the right kind of content needs to be on the right platform. There are two styles to go with: Long-form and short-form videos. Save your short-form videos for Instagram and TikTok. They were not good.
But the bottom line is to be authentic The post What types of videos should you create for social media? appeared first on Auto Service World. There's a case for and against creating do-it-yourself content in your shop.
Here’s more from this year’s Jobber of the Year Winner, Chieftain Auto Parts and its co-owners, the brother and sister team of Trevor Heizne and Jayne Kelly.
We just came through the summer months and most autorepair shops seemed to do pretty well. There are good months in autorepair and bad months. C’mon… everybody knows no one is thinking about autorepair! There are only bad months in autorepair! As I write this, it’s October 2023.
Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Let’s be real—creating completely original content in 2024 is close to impossible.
In this episode of the AutoRepair Marketing Podcast, Brian Walker and Caroline Legrand share real strategies to keep your shop top of mind and your bays full during the summer slowdown. RepairPal will introduce your shop to new customers through repairpal.com, the largest site for autorepair.
Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help autorepair shops plan their marketing month-by-month. Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year. Build client loyalty.
He has his own autorepair shop but keeps having technicians reaching out to him asking if hes hiring. Enright is extensively active on social media, posting multiple videos daily. He recommended creating videos that show your uniqueness and put them on social media and your website especially if you have a careers page.
In this episode of the AutoRepair Marketing Podcast, hosts Brian Walker and Caroline Legrand get real about what actually works for shop owners when it comes to June marketing. Closing Remarks and Sponsors (00:12:28) Final thoughts and reminders about the benefits of RepairPal and App Fueled for autorepair shops.
In the realm of autorepair shops, having a strong and distinctive brand is crucial for success. This article explores the importance of branding in advertising for autorepair shops and how it can significantly impact attracting and retaining customers.
Social media is one of the most powerful tools for your autorepair shop, but if you’re not taking full advantage of it, you’re missing out. Why Social Media is Non-Negotiable for Your AutoRepair Shop Social media isn’t just a “nice-to-have” anymore; it’s essential.
Long before they think about booking an appointment, potential customers are already forming opinions about your shop based on what they see online in your autorepair marketing, what they hear over the phone, and notice from the parking lot. Does Your AutoRepair Website Convert Customers? Why should they trust you?
In this episode, theyll share creative campaign ideas, fun social media prompts, and practical ways to highlight your team, engage customers, and boost brand awareness. RepairPal is the key that unlocks more business for your repair shop. Thank you to our friends at RepairPal for providing you this episode.
From the high-energy, fully branded Sweet Ice Willie who made them feel like family, to a rum-slinging boat captain with a loyal dog and a serious social media game, to a beach bar owner who somehow remembered names hours later in a crowd of 100 each story is a reminder that its not always the fanciest place that leaves the biggest impact.
There are several ways that social media marketing can help your auto shop. Establishing a social media profile, like on Facebook or Instagram, allows customers to leave an excellent review, instantly showing potential customers what a significant business you are. Most younger customers use social media daily.
The right autorepair shop marketing strategy can elevate your reputation, drive increased financial success, and ultimately lead to higher customer satisfaction. Why is AutoRepair Shop Marketing Important? Effective marketing strategies are the backbone of business growth, including autorepair shops.
EPISODE: 069 – Marketing AutoRepair to College Students In this episode of the AutoRepair Marketing Podcast, host Kim Walker discusses the topic of attracting college students as customers for automotive repair shops. Thank you to our friends at RepairPal for this episode. Learn more at RepairPal.com/shops.
RepairPal is the key that unlocks more business for your repair shop. App fueled specializes in creating custom apps tailored specifically for autorepair businesses. August Monthly Themes (00:04:40) Covers National Dog Month, Happiness Happens Month, and National Back to School Month as social media topics.
The automotive repair industry is changing quickly, and staying ahead means constantly adapting to new technology, evolving customer expectations, and the rise of EVs and hybrids. Megan Dineff, general manager of Ervine’s AutoRepair and Grand Rapids Hybrid & EV, knows firsthand what it takes to keep a shop on the cutting edge.
Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 10/11 & 10/12/2024 Register Now There is no shortage of content to share from an autorepair shop when it comes to helping your customers know you better. Sponsored By: Register Now
Photo Source: [link] When you’re considering relocating your autorepair business, developing a thorough moving plan is essential to guarantee a smooth shift. Assess Your Current Situation Before you commence on relocating your autorepair business, it’s crucial to thoroughly assess your current situation.
Wouldn’t it be nice if software could eliminate the day-to-day management of your vehicle repair shop, while unlocking your shop’s full financial potential? Our high-powered automotive repair software tools go beyond just simplifying the management of your autorepair shop. Try a demo today!
Thats exactly what Brian and Kim Walker unpack in this conversation with Doug DeLuca, owner of Boca AutoFix, who built a thriving autorepair shop without ever working as a technician before opening his doors. Dougs IT background gave him an edge, helping him master SEO, content marketing, and social media, all while running his shop.
There are so many choices today when it comes to marketing your autorepair shop. I see shop owners posting questions in various industry Facebook groups like The AutoRepair Marketing Mastermind, and they’re asking about choosing the right marketing partners.
In this episode of the AutoRepair Marketing Podcast, Kim Walker is joined by Lisa Coyle of Promotive to break down what it takes to hire in todays world, and spoiler alert: its all about marketing. Its a CRM designed for autorepair shops with tools like segmentation, reminders, and even a call center.
Provide a Digital Experience Maintain a professional website and active social media profiles that provide customer testimonials and shows you are active in your community. Building trust with autorepair shop customers takes time and consistent effort. If you make a guarantee or offer a warranty, honor it without hesitation.
When people want their car fixed, they don’t just go to any autorepair shop. A proven process is the exact way that your team does things at your autorepair shop. Your customers can rest assured that you have a plan for their car repairs. Here’s how that works. What’s a Proven Process?
As an autorepair shop owner, you might be wondering, “Should I start a podcast for my business?” Why a Podcast Might Be Right for Your Shop A podcast can be a fantastic way to build your shop’s brand, but it shouldn’t be all about autorepair. ” The short answer is yes.
Yes, there is a shortage of qualified autorepair mechanics, and it’s only going to get worse. In fact, business savvy repair shop owners and managers are using the tech shortage to their advantage. Need some inspiration, check out some autorepair shop websites that are making their mark in the industry.
This sense of purpose defines Maidens Family Auto Care in Barrie, Ontario, owned by Craig and Heather Maidens. More than a trusted destination for autorepairs, their shop is a testament to the strength of family values, customer dedication and community involvement. Weve lived on both sides of it, Craig explained.
Running an autorepair shop is a rewarding career and an integral part of a community. As an auto shop owner, you must understand the importance of implementing the necessary systems and processes to keep your business profitable and sustainable long-term. However, it also comes with its fair share of financial challenges.
CARS magazine reached out to leaders in the automotive repair and service sector of the automotive aftermarket to ask them about their thoughts about the industry over the next 12 months. What role is technology playing in repair shops these days and how can shops use it effectively?
If you’re an autorepair shop owner you’re no stranger to questions about pricing. We can be talking about social media, websites, email newsletters, direct mail, or many other things. We can be talking about social media, websites, email newsletters, direct mail, or many other things. And that’s not fast or cheap.
OK Tire celebrated industry achievements and community engagement at its 2025 Annual Conference, held over three days in Cancun, Mexico. The conference brought together dealers, vendors and corporate leaders from across the country for strategy sessions, training workshops and a tradeshow highlighting the latest in automotive products and services.
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