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Whether its sponsoring a local sports team, supporting a food bank, or funding a scholarship, community involvement for autorepairshops is a powerful way to make an impact and build relationships. But heres the challenge: How do you promote your autorepairshops community engagement without coming off as self-serving?
Utilizing CRM for Client Communication (00:04:40) Using customer relationship management tools to remind clients about vehicle maintenance for college students. Busy Summer Months (00:05:26) Advice on managing busy summer months and scheduling maintenance during slower periods in August and September.
Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help autorepairshops plan their marketing month-by-month. From practical ways to align your campaigns with community events to leveraging fun, nationally recognized days, you’ll learn how to make your marketing engaging and impactful.
RepairPals Certified Network of shops is trusted by millions of customers each month. Learn more at RepairPal.com/shops. Its a CRM designed for autorepairshops with tools like segmentation, reminders, and even a call center. AppFueled makes marketing easy.
In this episode of the AutoRepair Marketing Podcast, Kim Walker gets real about what it is like to jump headfirst into marketing when you are not a trained marketer. First Networking Experience (00:06:15) Kim describes her first networking event and the nerves she felt as a newcomer. ” to “running the show.”
I quickly learned that while my strategy did attract consumers, marketing to the masses was not going to be the way to grow my young autorepairshop. You then need to get involved with these local community events. Its not that I am against all forms of discounting. Let me ask you a question. A goldmine opportunity.
As we kick off 2025, its a great time for you, an autorepairshop owner, to focus on financial organization, especially with tax season just around the corner. By tracking your income and expenses, you can better manage your cash flow and identify potential cash shortages.
Back-to-school season, college car checkups, fall event prep, it’s all coming fast. Brian Walker and Caroline Legrand break down what shop owners should be doing in June to stay ahead of the game. Closing & Outro (00:23:13) Thanks to sponsors, encouragement to listen to other podcasts, and final sign-off.
Fleet software and technology integration: Supports fleet owners by integrating technology, like global positioning system (GPS) tracking, telematics, and fleet management software. Here’s why: Reduced vehicle downtime: Well-trained and experienced technicians come to you, so don’t waste time waiting in queues at autorepairshops.
Their mission may be To provide the highest quality marketing services to autorepairshops throughout the U.S. Sometimes it makes the most sense to drop words in that help my articles perform from an SEO standpoint, so why not make the example marketing for autorepairshops? and Canada. and Canada.
The right autorepairshop marketing strategy can elevate your reputation, drive increased financial success, and ultimately lead to higher customer satisfaction. Why is AutoRepairShop Marketing Important? Effective marketing strategies are the backbone of business growth, including autorepairshops.
In the realm of autorepairshops, having a strong and distinctive brand is crucial for success. While many shop owners may concentrate on the aspects of their business, overlooking branding can prove to be a costly misstep. A crafted brand enables you to communicate your values, services, and expertise effectively.
Two weeks ago I was the Elite Fly with the Eagles, a three days event where I and and another Elite business coach, present topics and hold discussions on how to operate and grow your autorepairshops. A common concern from many of the shop owners and managers attending the part quality.
As an autorepairshop owner, you might be wondering, “Should I start a podcast for my business?” Podcasting can be valuable, but only if it’s done right and aligns with your shop’s goals, capacity, and audience. Thousands of people come out for this event and it’s a great time!
EPISODE: 115 – Manage Your Stress & Drive Success – Jeff Salzenstein When running your autorepairshop, burnout, stress, and exhaustion can feel like constant companions. Practical Breathing Techniques (00:28:34) Introducing heart-focused breathing as a method to manage stress and improve emotional regulation.
Independent shops often have a more personal touch, allowing you to build strong relationships with your customers and experience greater autonomy in your work. Completing your service advisor training qualifies you to work in autorepairshops. Reflecting on your preferences will guide you towards the perfect job fit.
Running an autorepairshop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer autorepairshops a dynamic way to connect with both current and potential customers.
While many consumers opt to head to the dealership, more and more are taking advantage of better pricing and the friendly atmosphere of independent autorepairshops. Independent shops offer much more, including a personal touch, a community-oriented approach and competitive pricing. Never give up on marketing.
Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first autorepairshop. ” He is the author of the book, Your Perfect Shop: How to Start, Run & Sell a Profitable Shop.
By Coach Chris Cotton, Auto-Fix AutoShop Coaching Hey there, fellow autorepairshop owners ! Let’s chat about how your shop has been doing so far, what might have held you back, and how you can turn things around for a strong finish to the year. Understanding these setbacks is crucial.
The conference will be the first-of-its-kind event for autorepairshop owners, powered by AutoLeap, featuring: 13 sessions from industry experts and seasoned shop owners 14 top associations and training institutes The conference will also offer unique opportunities for you to network with your peers, play games and win exciting prizes: Discuss all (..)
With innovations in window film materials and installation techniques, the role of window tinting has expanded, offering autorepairshops and service managers new opportunities to meet evolving consumer demands. Safety and Security Trends : Window tinting is also playing an increasingly important role in vehicle safety.
We had a wonderful group of Auto Value and Bumper to Bumper technicians! We’d like to thank DRiV and Garage Gurus for their continued support of this fantastic event.” For Auto Value and Bumper to Bumper to once again partner with Garage Gurus on the technician of the year event is fantastic.
We had a wonderful group of Auto Value and Bumper to Bumper technicians! We’d like to thank DRiV and Garage Gurus for their continued support of this fantastic event.” For Auto Value and Bumper to Bumper to once again partner with Garage Gurus on the technician of the year event is fantastic.
However, it’s essential to understand that they manage multiple clients. Share What's Happening in Your World Keeping your marketing team updated with significant changes and events in your business is crucial. Understand Your ROI Understanding that ROI is measured over the long term is essential for managing your expectations.
We just came through the summer months and most autorepairshops seemed to do pretty well. Does it represent your autorepairshop well? Are you using your CRM and shopmanagement software to its fullest? As I write this, it’s October 2023. Then September and October came. Do you give back?
Do you believe that your autorepairshop is the same as every other autorepairshop? Most shop owners don’t, and they’re right. Celebrate birthdays, work anniversaries, and important life events on social media. The problem could be that they can’t afford an expensive repair.
The Marketing for AutoRepairShops (MARS) 2024 Conference is back, and this year, it's blasting off with an electrifying announcement that is sure to leave attendees over the moon! With an unparalleled lineup of stellar marketing professionals and instructors, MARS 2024 promises to be an event like no other.
As 2023 came into view, were you busy filling your calendar with the top automotive repairevents? Many autorepair expos, conferences, and trade shows are just getting scheduled now. So, grab your calendar and start preparing to fill out your schedule with exciting and informative events you’ll love to attend.
We’re a full-service autorepairshop, and we specialize in tires. Then, I just kind of grew into a service manager in the corporate world and to a store manager, to a regional manager, and then decided to start my own business. James, thank you for speaking with us today. David Sickels: How many bays?
We’re a full-service autorepairshop, and we specialize in tires. Then, I just kind of grew into a service manager in the corporate world and to a store manager, to a regional manager, and then decided to start my own business. James, thank you for speaking with us today. David Sickels: How many bays?
By the time the weekend was over, they left stronger teams, armed with skills to diagnose vehicles faster and more accurately, attract high-quality with their marketing, build a team development pipeline, and maximize their shop’s efficiency using Shop4D. One standout event at the summit was a discussion panel of top shop operators.
We had a wonderful group of Auto Value and Bumper to Bumper technicians. We’d like to thank DRiV and Garage Gurus for their continued support of this fantastic event.” “For For Auto Value and Bumper to Bumper to once again partner with Garage Gurus on the technician of the year event is fantastic.
We had a wonderful group of Auto Value and Bumper to Bumper technicians. We’d like to thank DRiV and Garage Gurus for their continued support of this fantastic event.” “For For Auto Value and Bumper to Bumper to once again partner with Garage Gurus on the technician of the year event is fantastic.
If that’s your reality, there are affordable alternatives you should consider, such as: Webinars Online seminars Industry networking events Aftermarket radio network Mentorship opportunities You’re also welcome to tune into our Weekly Blitz with Chris Cotton podcast to learn smart tactics to get you on the right path.
Create a timeline that breaks down the move into manageable phases. For example, your administrative team can manage customer communications, while technicians might handle equipment preparation. Verify your new location is zoned for an autorepairshop. This proactive approach helps you avoid operational delays.
With so many considerations, it’s easy for shop owners, managers, and/or their marketing partners to miss strategic times of the year that your shop can leverage the use of specific marketing channels and products to increase your marketing response rates. Postcards magnets have been a proven winner for autorepairshops.
Marketing for the autoshop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your AutoRepairShop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article.
Community Involvement – Any posts that communicate the shop’s involvement with the community will provide positive impact. If the shop sponsors a sports team or participates in any type of community event such as a foot race or walk for a charitable cause these should be posted on social media.
If you’re looking for a marketing company to work with to market your autorepairshop, you should talk to multiple of the companies on this list and make the decision that you think will be best for your autorepairshop. A CRM by definition is a customer relationship management tool.
Crunch Time: Solving the Automotive Mechanic Shortage At AutoFix AutoShop Coaching, we’re problem solvers. To do that effectively, we partner with many like-minded individuals interested in improving the industry, like The Coalition of Automotive Management Professionals (CAMP).
Professional repairs: Seeking help from autorepair experts can save you time and hassle, as they have the skills and equipment to diagnose and fix issues accurately, preventing further damage. Remember — a little preventive maintenance goes a long way in saving you time and money on autorepairs.
While this is truly a noteworthy event, it was our 25 anniversary that I will always consider as one of my most enduring memories. While dining in a high-class, swanky restaurant may not be the same as going to your autorepairshop, there are things you can do to enhance your customers experience. Not totally.
My local autorepairshop offers oil changes. But first Why Should AutoRepairShops Be Involved in Their Social Media? Its easy to just let a marketing agency take over your social and run on auto pilot, and that would be FINE. On social media, people dont want to see your ads. Lets lean into that.
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