Business Actualization

DECEMBER 22, 2022

Part 2: Local Search Optimization With a Listing Management Service for Auto Shop Relevant Backlinks Most folks don’t know their way around Local SEO. However, if you know your industry and your way around the auto repair shop, why would you need to know this sort of thing in the first place? The best part?

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Business Actualization

DECEMBER 29, 2022

Part 4: Leverage Google Ads for an Auto Shop Lead Generation System With Calculated ROI Today, Google is the #1 tool for building your business online and getting exposure to help your sales skyrocket. How are we bringing new customers in through the door to see what your shop is all about? What is ROI, and why is it important?

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Auto Repair Shop Auto Repair Mechanic IT 130

RepairPal

MARCH 19, 2024

By using digital tools and platforms for marketing, repair shops can enhance customer engagement and improve operations. The post Supercharge Marketing in Your Auto Repair Shop: Technology Tools appeared first on RepairPal Shops Blog: Modern Shop Owner.

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Business Actualization

DECEMBER 26, 2022

It’s one thing for you, the business and business owner, to tell everybody all about your amazing auto repair shop. There is no one-size-fits-all timeline on SEO performance for auto repair shops. In part 4 of our marketing foundation series, we dive into Google Ads for auto repair shops.

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AutoVitals

NOVEMBER 30, 2023

Social media has become indispensable for many B2C (business-to-consumer) businesses, including auto repair shops. Here are seven best practices for optimizing your auto repair shop's social media marketing efforts.

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Business Actualization

MARCH 19, 2024

In today's competitive automotive service industry, auto repair shops constantly seek innovative ways to attract new customers and enhance their online visibility. While Google Ads has been a predominant choice for many, Bing Ads has emerged as a powerful and complementary platform to expand your marketing efforts.

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Autoshop Solutions

OCTOBER 4, 2023

An omnichannel marketing strategy can attract a diverse group of customers. In today’s digital and technology driven world one advertising avenue isn’t going to get you in the lead, but several different marketing platforms can help you win the race. The post How to Market Your Auto Repair Shop appeared first on Autoshop Solutions.

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Shop Marketing Pros

MAY 15, 2024

EPISODE: 100 – A Meeting Of The Marketing Minds In episode 100 of The Auto Repair Marketing Podcast, we invite Tony Mercury from AutoShop Solutions, Carrie-Lynn Rodenberg from Turnkey Marketing, Connor Tracy from Kukui, and Kelsey Outram from Lift Auto Repair Marketing to join us for a meeting of the marketing minds.

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Auto Repair Shop Auto Repair Media Electric Vehicles 130

Spectrio

AUGUST 9, 2021

If you run an auto repair or mechanic shop, you know you can’t just sit around and wait for customers to come in. You need auto repair marketing strategies that consistently drive customers to your business. You need to constantly be working to bring in new customers and invite existing customers to return.

Auto Repair Shop 100

Auto Repair Shop Auto Repair Mechanic Shop Mechanic 100

BayIQ

JUNE 1, 2023

billion—and with that much competition, you need to know exactly who your auto shop’s ads are targeting. As of 2023, the worldwide digital advertising industry has an estimated value of $626.9

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AutoFix

OCTOBER 27, 2023

Are you looking to pump up your business and get people thinking about your auto repair shops year-round? You need to harness the power of seasonal marketing ideas for your shop. That way, you can simultaneously serve as their trusted car care partner and elevate your shop’s success.

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Shop Marketing Pros

MARCH 13, 2024

EPISODE: 091 – Understanding Geofencing with Mary Ann Pruitt One of the most misunderstood types of marketing is geofencing. And will it work for an auto repair shop? Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. It’s new, it’s sexy, it’s cool. But what is it?

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Lankar

MARCH 2, 2020

Auto repair shops are more service driven. So, is marketing really important for an auto repair shop? Auto repair shops should have marketing strategies in place so that they [.] The answer is, yes.

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Auto Repair Shop Auto Repair Customer Service Software 52

Automotive Training Centre

MAY 10, 2024

If you are contemplating a career in auto body estimating training or are already engaged in the field, understanding the latest technological tools greatly enhances your efficiency and ensures the security of vital data. It is designed to integrate seamlessly into a shop’s workflow without causing disruptions.

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BayIQ

NOVEMBER 14, 2023

There is no shortage of individuals and businesses selling marketing services to auto and tire shops. However, many overlook one of the most critical aspects of marketing - reaching your target audience where they are most engaged. Today, more than ever, the best place to reach customers is on their smartphones via text.

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Auto Repair 244

Shop Marketing Pros

NOVEMBER 1, 2023

Welcome to our newest episode of the Auto Repair Marketing Podcast. RepairPal is the key that unlocks more business for your repair shop. Learn More at RepairPal.com/shops. EPISODE: 072 – Life After the Reservation: Winning Friends + Humbly Influencing People w/ Kendall Warnock Hey friends!

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Shop Marketing Pros

MAY 8, 2024

EPISODE: 99 – I Got 99 Problems But Marketing Ain’t One Thank you to our friends at RepairPal for providing you this episode. As shop owners we were part of RepairPal’s Certified network and you can learn more at RepairPal.com/shops.

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Auto Repair 130

R.O. Writer

SEPTEMBER 28, 2023

For an auto repair shop to thrive in today’s challenging market conditions, you need to do everything you can to turn one-time customers into regulars. This blog outlines some practical The post How to keep your auto shop customers coming back for more appeared first on R.O.

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R.O. Writer

NOVEMBER 16, 2023

Leading automotive shop software provider celebrates 15 years of giving back November 16, 2023: R.O. Writer, the market leader in auto repair shop management solutions, today celebrated 15 years of donating The post R.O.

Technical 246

Technical Software Auto Repair Shop Auto Repair 246

Auto Service World

DECEMBER 19, 2023

Dealers, repair specialists and foreign specialists are scooping up their business amid a stronger push for customers as consumer preferences change. “Light vehicle … The post Specialists, dealers taking traditional shop market share appeared first on Auto Service World.

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Shop Marketing Pros

FEBRUARY 7, 2024

EPISODE: 086 – Naming Your Auto Repair Shop Our first auto repair shop was named “Behind the Star”. In this episode, we share some things you’ll want to think about when naming an auto repair shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Automotive Training Centre

JANUARY 17, 2024

Carving your niche as an auto body estimator in the competitive collision industry can be challenging. But entering the industry as an independent contractor, where you’ll be in direct competition with giant insurance companies and other collision repair shops, can ramp up the pressure in multiple folds.

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Business Actualization

DECEMBER 28, 2023

In the competitive auto repair world, leveraging Google Ads is necessary for driving business and staying ahead. Understanding and optimizing ROAS can be the difference between a thriving auto repair business and one that's just surviving. A crucial metric in this digital advertising realm is Return on Ad Spend (ROAS).

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RepairPal

MAY 7, 2024

Create and optimize your Google My Business Profile to improve your local SEO strategy and attract new customers to your auto repair shop. The post Auto Repair Marketing Strategies: Google My Business Profile first appeared on RepairPal Shops Blog: Modern Shop Owner.

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Shop Marketing Pros

NOVEMBER 22, 2023

EPISODE: 075 – Accelerating Ambition: A Fearless and Youthful Approach to Shop Marketing In this episode, Kim interviews two young ladies who have taken over the marketing roles in their families’ auto repair shops. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Automotive Training Centre

NOVEMBER 10, 2023

If you’re particularly drawn to a vehicle’s mechanical parts and how they work together, you should consider owning a body shop. According to IBIS World, Canadian body shops remain in high demand and generate increased revenues. As long as Canadians keep driving, your services as a body shop owner will be highly sought-after.

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Auto Service World

SEPTEMBER 19, 2023

Independent shops are still costing consumers less per visit, says J.D. Power study The post Why did the repair market shrink? appeared first on Auto Service World.

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Auto Repair 189

Shop Marketing Pros

FEBRUARY 20, 2024

A Video Marketing Masterclass for Auto Repair Shop Owners Changing the Industry L&N Automotive April 13th, 2024 Register Now Join industry experts Brian Walker of Shop Marketing Pros and Chris Enright of Enright Automotive for an immersive, 8-hour class designed to turbocharge your marketing efforts using the power of video.

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Shop Marketing Pros

APRIL 3, 2024

EPISODE: 094 – Top Ten Canva Tips from The Pros Top tier shops want to have personalized marketing but often don’t know how to take the photo from their camera roll and convert it into a graphic for social media that’s pleasant and professional. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Shop Marketing Pros

JANUARY 31, 2024

EPISODE: 085 – Our Story of Radio Advertising One topic we rarely talk about is radio, yet we have a story of very successfully using radio advertising to market our own auto repair shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Shop Marketing Pros

FEBRUARY 28, 2024

Listen in to learn why and to get some ideas on how you can provide unreasonable hospitality to your clients in your auto repair shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Hospitality Auto Repair Shop Auto Repair Customer Service 130

R.O. Writer

OCTOBER 17, 2023

Writer and The Institute for Automotive Business Excellence delved into the realm of digital marketing crafted exclusively for auto repair shops like yours. Our aim The post Driving Success in the Digital Age: Expert Insights for Auto Repair Shop Owners appeared first on R.O.

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Automotive Training Centre

MARCH 20, 2024

The world of auto body repair is constantly evolving. Completing an auto body estimating program equips you with foundational knowledge. The modern auto body estimating field demands precision, a deep understanding of automotive technologies, and an ability to adapt to the ever-evolving industry trends.

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Automotive Training Centre

MAY 1, 2024

Are you considering becoming a heavy duty estimator after completing your auto parts training ? The role of a heavy duty estimator is essential to automotive and heavy machinery repair. These professionals assess damage, calculate repair costs, and facilitate communication between repair teams, insurance companies, and clients.

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Automotive Training Centre

APRIL 12, 2024

Many car owners use the service of an auto body estimator at least once. These professionals are often found in auto body-works shops or insurance companies, providing accurate estimates for repairs, replacements, and insurance claims. What Determines the Value of a Car?

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Mitchell 1

APRIL 15, 2024

With SocialCRM's premium LocalSearch auto repair shop marketing program, we'll provide you with a professional, custom-built website that is sure to boost your Google search results, increase 5-star shop reviews, and much more! The post What Is LocalSeach & How Can It Help My Auto Repair Business?

Auto Repair 79

Auto Repair Auto Repair Shop IT Software 79

RepairPal

APRIL 10, 2024

In our Social Media 101 for Auto Repair Shops: A Comprehensive Guide, we'll explore the fundamentals of social media marketing for repair shops, providing you with tips and strategies to maximize your online presence and grow your repair business.

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