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Vendor Hall of Mirrors

AutoSuccess

WEBSITE A LUMP OF LEAD, PAINTED GOLD Ever talked to a website vendor at a tradeshow or taken a web demo? THIRD PARTIES SMOKE AND MIRRORS These days, more than 80% of dealers that Wikimotive consults with have concluded that most or all of the third parties are not profitable for their store and have discontinued them.

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So You’re Having a Bad Month…

AutoSuccess

We offer a free ranking analysis and marketing consultation to dealers with no obligation to take a demo. With New Perspective Comes New Opportunities To do what this dealer did confidently, you have to know if your marketing is working, so leaning into it won’t worsen the problem.

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COMMENTARY: From 100 square feet to sales success

Auto Remarketing

In this case, you need demo stations. Again, large booths can accommodate multiple demo areas. In a small booth, an option may be to provide handheld devices for brief demonstrations when the primary demo area is in use. The ideal scenario is likely a large screen and viewing area where multiple people can gather.

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Your Organic Search Marketing Is Failing You

AutoSuccess

We offer an SEO consultation with no obligation to take a demo. How Do I Know If My SEO Is Working Now? Very few dealers are making the most of their SEO opportunities because very few vendors are providing a real solution. The more you know, the better you can plan to capture market share going into 2025.

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Auto Repair Industry Podcast List

Shop Marketing Pros

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. The show also interviews technicians, shop managers, technicians, coaches, consultants, authors, and leaders from distribution and manufacturing.

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You Want Me to Pay for WHAT?!

AutoSuccess

That said, I do attend them, and we consult with a lot of dealer principals and GMs in addition to CMOs and marketing roles. This effect applies to education and also to worthwhile product demos. Do they ever come back and pitch you something that seems way too expensive or way too fringe?

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Choosing the Right Auto Shop Management Software

Automotive Management Network

This is what demos are for. A good demo will allow you to assess how user-friendly the software is, how fast it is, and how well it operates. Getting Feedback from Auto Shop Management Software Users Consulting other shop owners about which software they purchased and whether or not they recommend it is another crucial step.