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Welcome to another Enhanced Media segment. They’re the winners of the 2024 Shop of the Year Award, sponsored by Milwaukee Tool, and shared plenty of insights in the December 20024 issue of CARS magazine about their journey, what’s important to them and why they’ve been successful in the aftermarket.
Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 05/16 & 05/17/2025 Register Now There is no shortage of content to share from an auto repair shop when it comes to helping your customers know you better.
Thanks for checking out the Enhanced Media portion of the CARS December 2023 issue. He chatted … The post <span style=color:#ff0000>Enhanced Media:</span> More insights from the 2023 Shop of the Year appeared first on Auto Service World.
From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your auto repair shop. Spring Car Care Month (00:02:43) April is highlighted as Spring Car Care Month, emphasizing vehicle maintenance and customer education.
Shopping for a new car has become more satisfying, according to a new study. The 2024 Car Buyer Journey (CBJ) Study by Cox Automotive said these high lelevls of satisfaction are being driven by advancements in digital tools that seamlessly integrate online and in-dealership activities.
Image credit: Depositphotos.com Younger generations are leading the way in collector car enthusiasm, a recent survey has found. The survey from Hagerty, titled Future of Driving 2024 found that Gen Z is fueling a growing interest in classic cars, trucks and motorcycles. ” The survey polled more than 2,000 Americans. .
At the upcoming Auto Intel Summit in April, Cherokee Media Group is launching the Automotive Intelligence Awards , which expands the program previously known as the Emerging 8. For the seventh year, Cherokee Media Group will honor companies that improve a specific aspect of the automotive industry through technology.
It’s now a major auto industry media and events company, with podcasts, communities, events and more. The post PODCAST: ASOTU’s journey from lockdown livestream to automotive media & events group appeared first on Auto Remarketing. It all started with a livestream during COVID lockdowns.
Simply signing up to a social media platform for your videos isn’t enough. I’m one of those weirdos that has to work on cars all day long, and then watch other people work on cars for some reason when I go home,” Enright joked. “I There are two styles to go with: Long-form and short-form videos.
In todays fast-paced digital world, marketing and social media are constantly evolving, making it essential for your dealership to get ahead of the latest trends and strategies to stay competitive. Social media is always shifting, and whats trending one week may quickly fade the next.
To celebrate the 25th anniversary of Used Car Week, Cherokee Media Group has launched the UCW Hall of Fame to recognize executives who have played an important role in the development, growth and success of Used Car Week over time. And we look forward to adding more inductees into the Used Car Week Hall of Fame,” Zadeits added.
CARS magazine reached out to leaders in the automotive repair and service sector of the automotive aftermarket to ask them about their thoughts about the industry over the next 12 months. The post <span style=color:#ff0000>CARS Executive Outlook:</span> Mark Pereira appeared first on Auto Service World.
Brett Hall of Evolution Media Group joins AutoSuccess to discuss how dealerships can use connected TV ads to drive real business outcomes. In this AutoSuccess Executive Spotlight, Brett Hall of Evolution Media Group (EMG) breaks down what car dealers need to know about the rise of connected TV (CTV) advertising.
But the problem is infrastructure, he noted during a meeting with media members at the event. But a hydrogen refuelling station “is not going to do a high volume of cars. And you’re not going to have a high volume of cars that can come fill up there every day.”
Social media is one of the most powerful tools for your auto repair shop, but if you’re not taking full advantage of it, you’re missing out. Why Social Media is Non-Negotiable for Your Auto Repair Shop Social media isn’t just a “nice-to-have” anymore; it’s essential. Start with candid shots to avoid discomfort.
Finding & Creating Social Media Content to Help Your Customers Know, Like, and Trust You FLACA Accelerate Conference 10/11 & 10/12/2024 Register Now There is no shortage of content to share from an auto repair shop when it comes to helping your customers know you better.
From summer travel prep and college car check-ins to back-to-school drives and fun offbeat holidays like Chicken Wing Day and Tattoo Day, this episode is packed with creative, low-effort ways to stay connected with your community. Social Media Trends (00:16:11) Explores a social media video trend showcasing employee arrival times at the shop.
Congratulations to all of the entrants in last week’s Guess the Car contest, presented by Tomorrow’s Technician. Sorry, employees of Babcox Media, Tomorrows Technician, sponsors and advertisers are not eligible to enter. The post Guess The Car Contest Cooks Up Winners appeared first on Tomorrows Technician.
We probably work on 2,500 cars a year. Most of the stuff that’s going wrong is the same stuff that goes wrong on every other car, just normal wear and tear on the vehicle. It’s a unique experience, the very first time they’re in a car. And those people coming in tend to believe their car needs nothing.
Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year. Whether it’s winter car care, “new year, new car” resolutions, or creative customer appreciation ideas, this episode is packed with ways to turn small efforts into big wins.
Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. And that’s what makes your content memorable. You just need to be yourself. Repurpose it.
World Juggling Day (00:19:32) Fun idea of technicians juggling car parts for social media engagement. National Splurge Day (00:19:45) Encouraging customers to splurge on car upgrades and maintenance. Social Media Day (00:23:12) Encouraging proactive social media marketing strategies.
Photo: Volvo Volvo Cars has introduced a new safety belt technology called the multi-adaptive safety belt. Volvo Cars’ safety development is informed by a database containing data from over 80,000 real-world crash cases. The safety belt has undergone development and testing at the Volvo Cars Safety Centre crash lab.
Back-to-school season, college car checkups, fall event prep, it’s all coming fast. August Monthly Themes (00:04:40) Covers National Dog Month, Happiness Happens Month, and National Back to School Month as social media topics.
Photo: Volvo Volvo Car USA announced the details for its 2026 hybrid lineup. Every 2026 model year Volvo car will come equipped with Volvo Car UX, a new technology designed to make interacting with vehicles more intuitive. Already available on the EX90 and EX30, this upgrade will expand to the entire 2026 Volvo Cars lineup.
Whether its managing your social media , optimizing your website , or running Google Ads for auto repair shops, using the right technology can save you time, improve results, and elevate your shops reputation. Thats where marketing tools come inthey simplify tasks like social media posting, SEO for auto repair shops, and even email campaigns.
Thats why an effective auto repair social media strategy is crucial. ” Pro Tip: When using social media to grow your auto repair business , make sure your photos and captions highlight the cause, not just your shop. Attracts great employees Many people want to work for a business that makes a difference.
The Car Design 3D platform - aka cardesign3d_worldwide on social media - supports and promotes 3D automotive design ideas, old and new. The members of the imaginative guild of digital car content creators dwelling across the parallel universes of vehicula. That's a wacky nickname, indeed. continue reading. )
Through outreach, sponsorships and a warm, personal approach, Craig and Heather have built a business thats as much about connecting with people as it is about keeping cars on the road. If there was ever an issue with their cars, they know they can call, Heather said. We all drive our cars separately.
Valentine’s Day Marketing Ideas (00:02:25) Emphasis on love-themed marketing ideas related to cars and community engagement for Valentine’s Day. Boy Scouts Anniversary Week (00:06:44) Highlighting the Boy Scouts anniversary week and offering car care merit badge clinics at auto shops.
Its not just about fixing cars; its about creating trust and adding value to customers in ways they dont expect. Youre a trusted partner in maintaining their car and their peace of mind. Heres a simple rule of thumb: If you want to churn through as many cars as possible, this may not be your path.
You still have a chance to win right now just enter our Guess The Car puzzle before midnight, May 25, 2025 MindGames is a weekly series of interactive puzzles designed to sharpen your wits, fire the synapses and inspire creativity. Enter the Guess The Car contest now! Your design may vary. Congratulations!
You still have a chance to win right now just enter our Guess The Car puzzle before midnight, April 6, 2025 MindGames is a weekly series of interactive puzzles designed to sharpen your wits, fire the synapses and inspire creativity. Enter the Guess The Car contest now! Your design may vary. Congratulations!
The vast majority of consumers rely on the internet to find a local car dealership, as well as deals offered by that dealership. When designing media plans, dealerships should consider both upper funnel and lower funnel advertising strategies. The benefits of utilizing VDPs in lead generation strategies are numerous.
There are so many things in the automotive industry that are not working directly with cars or with the public that is a job that needs to be filled.” And, perhaps unsurprisingly, Dineff believes utilizing social media in the way people are consuming it is a key tool to connect with new audiences.
If youve been in the car hobby for any reasonable amount of time, the chances are that youve interacted with a 350-powered vehicle on some level. Ironically, a 400 cubic inch small-block is actually larger than some so-called big-blocks, such as Chryslers 383 or Chevys own 396. liter in metric terms.
Develop a Strong Online Presence The first thing clients do when looking for someone to service their car is search online for recommendations, having a robust online presence is crucial for any business, including auto detailing. The second step is establishing a presence on social media platforms such as Facebook, Instagram, and Twitter.
All Rights Reserved What Car Has Overstayed Its Welcome? All Rights Reserved What Car Has Overstayed Its Welcome? Latest News Reviews Brands Car Types Buying Culture Tech Beyond Cars Racing QOTD Features Newsletter Advertise QOTD What Car Has Overstayed Its Welcome? Neither is the rest of the Durango, to be fair.
“ATI brings together the industry’s most influential decision-makers from across the automotive ecosystem, including dealers, OEMs, entrepreneurs and media,” said April Rain, chief magic officer of Digital Rain and ATI event manager. ATI thanks our media partners, Automotive Ventures and AutoSuccess magazine.
Companies that are key players in the used-car world recently presented at the J.P. Morgan Global Technology, Media and Communications conference. The companies are Cars Commerce, CarGurus, ACV Auctions and Carvana. The companies are Cars Commerce, CarGurus, ACV Auctions and Carvana.
Social Media Engagement (00:24:10) Strategies for using social media to showcase exceptional client care and build trust. Shop Cleanliness and Professionalism (00:21:03) The necessity of a clean shop and professional staff appearance to enhance customer experience.
If driving and cars are your passion, there is probably nowhere you’d rather be than behind the wheel and on the road. But we can’t always be driving, and in those times when, for whatever reason, you can’t be on the road, it’s likely that your digital entertainment solutions touch on your passion for cars.
Similarly, a sudden drop in used car prices from post-COVID highs resulted in many vehicles not being repaired. For instance, as vehicles become more complex, the cost of repairing crash parts with all the added sensors and technology might lead to higher total loss ratios as these cars depreciate. He is based out of Toronto.
The old standard for proving the mettle of a sports car, a fast lap of the Nürburgring Nordschliefe in Germany, just got completely obliterated by a normal everyday sedan. The cars first Ring record came last October when it became the "fastest four-door car in history" at the circuit with a 6:46.874 lap time.
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