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By Joe Marconi, an Elite Worldwide Blog - My roots in the automotive industry go back to the 1970s working in a small 2-bay auto repair shop. As a young technician, my goal was to attain the status of master-level. That meant that I was expected to repair or service nearly anything that rolled into my work bay.
Shops that include ASE-certified tech bios, clear author info on blogs, and even a photo of the team on the About page are climbing. One of our clients added a short blurb next to each blog showing who wrote it and why they’re qualified, and within weeks, their blog traffic jumped by 18%. And most importantly?
Podcast Description: Entertaining, empowering and educational automotive news and car culture, featuring guest interviews from all over the world, with host Frank Leutz, shop owner and ASE Certified technician. Owners, ServiceAdvisors, technicians, those who work for companies that serve our industry, investors, and more.
At the end of this blog, youll find a free PDF checklist to help you audit your shops first impression and start making real improvements today. Your First Impression Starts Online Think about the last time you tried a new restaurant or service business. Auto repair, European specialists, fleet services, etc.)
As a result, serviceadvisors can quickly get updates and share them with clients. They can recommend additional services and explain them with photo evidence to justify the work. Afterward, the tech or a serviceadvisor would have to call and explain to a customer what was wrong.
Your billboards talk about your 30 years of service and ASE certifications. The most common phone skills issues we hear when listening to calls include: The serviceadvisor sounds grumpy or hurried when answering the phone. The serviceadvisor doesn’t ask for the appointment. See the bullet point above.
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