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Creating Loyal Auto Repair Customers

Shop Marketing Pros

EPISODE: 095 – Creating Loyal Auto Repair Customers At VISION 2024, Kim taught a class on customer loyalty. It was incredibly well received and we’ve decided to bring a conversation here in podcast form where she touches on a critical piece of business: creating loyal customers. Listen in for tips, strategies, and just real-talk!

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An AI Powered CRM for Auto Repair? w/ Kieran O’Brien

Shop Marketing Pros

EPISODE: 052 – An AI Powered CRM for Auto Repair? Timestamps *Introduction and Sponsorship (00:00:01 – 00:00:39)* The speakers introduce the podcast and thank the sponsor, Repair Pal. Opportunity in CRM (00:02:55)* Kieran discusses the opportunity he sees in the CRM side of the auto repair industry.

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Understanding Schema Markup and How It Can Enhance Your Auto Repair Shop’s SEO

Business Actualization

Website schema markup has emerged as a crucial component in optimizing auto repair shop websites for search engines and enhancing user experience. For instance, schema can depict a hospital, a travel agency, or even an action like listening to a podcast. As this article outlines, even this one best practice can be daunting.

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Understanding Schema Markup and How It Can Enhance Your Auto Repair Shop’s SEO

Business Actualization

Website schema markup has emerged as a crucial component in optimizing auto repair shop websites for search engines and enhancing user experience. For instance, schema can depict a hospital, a travel agency, or even an action like listening to a podcast. As this article outlines, even this one best practice can be daunting.

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Are You Being Unreasonable? I Hope So!

Shop Marketing Pros

In this episode, Kim reviews the book “Unreasonable Hospitality” and talks about ways you can become so good at customer service and making your customers feel special, that the world would consider it unreasonable. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Auto Value, Bumper to Bumper Recap Race to Charlotte Sweepstakes

Brake & Front End

Benton Auto Repair in Fort Dodge, Iowa, shared, “It was an awesome trip! Everything was fantastic; the Auto Value and Bumper to Bumper staff were so hospitable and made it the trip of a lifetime. Reflecting on the experience, Kevin Benton from The Merrill Co., I would do it again in a heartbeat.

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How Hard Is It to Find Techs after COVID?

Automotive Management Network

Because auto repair shops must have reliable staff to keep their doors open, it’s always important to keep recruiting. The hospitality industry has often been completely out of luck during COVID while office workers have largely shifted to working at home. Every sector is, of course, unique. Technical training is not enough.