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Auto repair technicians and serviceadvisors confront new challenges and opportunities in a rapidly evolving industry. As the technological and customer service landscape evolves, so too do their roles. Techs and advisors answered similarly as their shop owners: Availability (64 per cent). Most respondents (45.5
100% of cars get inspected, 100% of the findings are quoted, and 100% of the quote is presented to the client. You have more techs, more serviceadvisors, and more bills to pay. You need to become an expert at diagnosing your business just like a tech diagnosing a car. Are you following the 300% rule?
Like most, I was a tech before becoming a shop owner. Michelle said: Stopping marketing when the shop is busy Not being present in their marketing, which can cause lack of personalization, consistency with branding like Lo stated, and leaves their employees unprepared – if there are specials, offers, etc. Put a stack of R.O.s
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