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Isn’t It Time We Rethink What a Master Level Technician Is?

AutoShopOwner

By Joe Marconi, an Elite Worldwide Blog - My roots in the automotive industry go back to the 1970s working in a small 2-bay auto repair shop. As a young technician, my goal was to attain the status of master-level. In this blog, I will explore a few ideas and push the envelope with a few controversial concepts.

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Auto Mechanic Vs. Auto Technician: What Differentiates the Two Professions

The Mechanic Doctor

Acquire an ASE Certification The Automotive Service Excellence or ASE certification is a recognized benchmark in the automotive field. This certification validates your proficiency as a mechanic.

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The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing

Shop Marketing Pros

Your billboards talk about your 30 years of service and ASE certifications. To learn more about auto repair shop marketing, we have a wealth of information in our blog , on our “ Free Stuff ” page, and we cover a variety of auto repair-related topics in our podcast, The Auto Repair Marketing Podcast.