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The psychology behind auto service communication

Auto Service World

In the world of automotive repair, knowing how to talk to customers can be just as important as knowing how to fix their cars. When you can understand the various personality traits of the consumer, you can better work with clients and effectively communicate with them, said Emily Chung, a former auto repair shop owner.

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You’re Not Spending Enough Money On Marketing with Parker Branch

Shop Marketing Pros

EPISODE: 146 You’re Not Spending Enough Money On Marketing with Parker Branch Brian and Parker dive into how strategic marketing investment can drive real growth for auto repair shops. They discuss why many shop owners hesitate to spend more on marketing and how cutting back can actually slow growth.

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Is Automotive Service Advisor a Good Career? An Updated Guide for 2024

Automotive Training Centre

If you’re searching for a career path that combines both interests in a rewarding, secure position, look no further than the automotive service advisor role. What Do Automotive Service Advisors Do? So, is automotive service advisor a good career for you? What Skills Should a Good Automotive Service Advisor Possess?

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From Wrenches to Leadership: How Matt Pierce Built Tech Hedz Into a Thriving Auto Repair Shop

DRIVE

Here, Matt opens up about the early struggles, the turning points and the mindset shifts that helped shape Tech Hedz into the shop it is today. A Leap of Faith at 27 Matt Pierce of Tech Hedz Matt didnt follow the traditional path into the automotive repair world.

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Top 5 Signs Your Auto Repair Shop Could Benefit from Professional Business Coaching

AutoFix

Running a successful auto repair shop requires more than just technical expertise. It demands strong leadership, strategic planning, and operational excellence to thrive in todays competitive automotive industry. Uncertainty About Scaling or Growth Expanding an auto repair shop requires careful planning and execution.

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Isn’t It Time We Rethink What a Master Level Technician Is?

AutoShopOwner

By Joe Marconi, an Elite Worldwide Blog - My roots in the automotive industry go back to the 1970s working in a small 2-bay auto repair shop. That meant that I was expected to repair or service nearly anything that rolled into my work bay. Isn’t It Time We Rethink What a Master Level Technician Is?

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Boost Your Auto Repair Shop Marketing with Bing Ads on Nextdoor

Business Actualization

In today's competitive automotive repair industry, effectively reaching the ideal potential new customers is crucial for sustained growth. One innovative strategy is leveraging Bing Ads to connect with consumers on Nextdoor, a neighborhood-focused social platform.